Content marketing is all about using content to attract and retain visitors and eventually turn them into customers. Content marketing, when done right, can change the face of any website and the course of any business, then again, what you do is key. Delegating some of your marketing strategies to your Virtual Assistant can be extremely effective in ensuring that your content marketing strategy is always in motion.
Abby has been with MyOutDesk since 2013 as their main content writer and is a proud member of MOD's Marketing Team. She enjoys musicals, long scenic strolls to the fridge and all types of cheese (even though she's lactose intolerant). She enjoys her geeky life with her equally geeky husband and their toy poodle named Wesley Crusher.
Entries by Abby
In Real Estate, Residential Services, Health & Wellness, and many other industries, Circle Prospecting entails making calls to people within a specific geographic area and asking them for an appointment for a consultation.
Leadership is challenging, and when you add a virtual workplace into the equation, the level of complexity and complications go even higher. The qualities of a good leader are thrown more sharply into focus when you need to successfully manage a team that is entirely remote. There’s no such thing as “management by walking around,” or any of those leadership styles that benefit from being in an office.
Respond faster! A fresh lead has your business top of mind, and is already a good ways down your sales funnel—take advantage and close the deal. The MIT/Kellog studying show that the contact rate is 100x more from 5 minutes to 30 minutes.
How fast is your lead followup? If it’s more than 5 minutes, you’re losing business – and you’re losing a lot of it. Believe it or not, while many companies still cling to the belief that it’s good to “wait a few hours” so they don’t seem desperate, the truth is that if you don’t follow up within the first 5 minutes, you won’t make the sale.
Work relentlessly to deliver complete customer satisfaction, and strive towards constant improvement of your methods & procedures: those are only a couple of the many secrets to exceeding your client expectations – part of a very special interview MyOutDesk founder & CEO Daniel Ramsey just completed on the aptly titled “Exceeding Expectations” podcast!
Real Estate farming is a strategy real estate agents employ to set themselves up as the go-to resource for a specific neighborhood. In order to successfully farm a neighborhood, you must first learn everything you can about different properties in the area and the people living there. After which you create marketing strategies tailored to those specific people to be delivered regularly.
What’s the best time & day of the week to call your leads? Most sales professionals time-block a regular window for prospecting – but few give thought to how it may affect their contact & qualification rates. If you’re investing the time in prospecting and coming away empty-handed, the day and time you’re calling may be a factor – and it changing it can make a tremendous difference!
In the modern business world, 74% of consumer say that word-of-mouth is a critical influence in what they decide to purchase. ONE offline word of mouth impression increases sales by at least FIVE TIMES MORE than a paid advertisement. Consumers rely on word-of-mouth 2x to 10x more than paid media.
Finding leads is easy – there are tons of platforms out there promising leads galore with low, low monthly pricing. The question is whether those leads are worth buying – and feedback from agents typically is that those channels are oversaturated & filled with unmotivated tire kickers that make them a waste of time & money.