Baby Boomers + Pandemic:

Big online retailers are making a huge pivot (Nike, Walmart, more)

Luxury retail brands, like Nike, made a pivot in their e-commerce strategies in 2020, and these strategies proved themselves to work.

Case Study:

Big retailers – such as Home Depot, Lowes, and Walmart – are vying to solve their e-commerce challenges over these last few years.

Nike moved away from sales through Amazon and has been investing in its own digital platform. With using Amazon, many big retailers were concerned about giving away part of their profit margin to Amazon.

Many have built their own internal capacity, and for the first time this year companies, such as Nike, have beat profit estimates for their e-commerce operations – mostly because they’re doing their own e-commerce, direct to consumer.

Here’s what they focused on:

  1. Increasing  profit margins (self-hosted e-commerce platforms)
  2. Improving on search engine optimization (SEO)
  3. Dedication to customer service (focusing on the baby boomer generation)

Qualities of effective online sales & e-commerce

The thing is – most e-commerce business already effectively sell their products online. Good products, good descriptions, and good layout.

However, what many don’t well is SMOOTH RETURNS, CUSTOMER SERVICE, PHONE SALES, and the general ops side of e-commerce.

Without focusing on customer service and processes, this operational demand can eat into your margins.

If you build a reputation on bad service, your reviews will hurt your business for a long time.

[Considering a Virtual Assistant?]

Back to top

The Customer Service Era (+ Baby Boomers & Pandemic)

As an e-commerce business, you’re competing on catering to demands at a lowest price. Naturally, this businesses’ profit margins can be razor thin.

That’s what outsourcing & virtual assistants can solve.

  • Help build out customer service team to augment your online sales process
  • Low overhead costs for virtual assistants mean higher dollar ticket for your business
  • The pain point, to solve for your customer and e-commerce companies

When certain digitized components & operations are harder to automate, Virtual Assistants are the cost-efficient way to manage hiccups in the process & to fix it when it breaks.

New wealth of Baby Boomers

The largest percentage of the population that has wealth that is just now coming online – baby boomers. The pandemic made a huge pivot in the behavior of this generation where they are finally doing the majority of their shopping online.

With this in mind, do you know baby boomers don’t know what to do? Make returns.

They want to talk to somebody, and implementing good customer service will increase your profits. Generate recommendations and good reviews by a good relationship with this generation.

[Considering a Virtual Assistant?]

Back to top

Outsourcing with Virtual Assistants = Increase Your Efficiency & Quality

MyOutDesk, rated #1 Virtual Assistant Services by TechRadar, has been in the industry for over a decade, helping all types of businesses grow. We have providing sales development virtual assistant services for years, becoming one of the top virtual assistant providers available.

The our B2B services are ranked #1 is because we deliver the most value out of most competitors. While you save up to 70% off on employee costs, you get highly-vetted top talent, as well as:

  • free business strategy consultations
  • growth templates & guides
  • monthly CEO mastermind group sessions
  • productivity tracking software
  • dedicated client services, and more!

After serving more than 7500

clients and employing over 4,000 professionals, we have seen firsthand how this investment supports business growth. Because of this experience, MyOutDesk, currently caters to other industries as well such as professional services, mortgage and insurance to name a few.


In today’s uniquely stay-at-home world, the math is simple with an enormous ROI by employing virtual assistants who can effectively handle the many aspects of a tedious online business operation.

You can lower your costs, reduce overhead, and leverage remote work for your business. It starts with a MyOutDesk Virtual Assistant.

With over 13 years of leveraging the power of remote work, we’ve gained the knowledge to help your business scale, increase profits, and allow your team members more freedom to focus on growth, all while lowering operational costs.


Simply put, MyOutDesk equips entrepreneurs & business owners with tools, strategies, and virtual employees – and when combined, businesses have a competitive edge and find growth while efficient systems and processes are put in place.

MyOutDesk proudly provides additional free business growth guides, books, and strategy calls.

See what we are about, and schedule a free consultation with us. We’ll take the time to learn more about your business and offer solutions to foster top talent and lower operational costs for your company.

Experience The Difference
MyOutDesk can save you up to 70% on employment cost
Claim a free business strategy consultation & ‘Grow Virtual’ Guide

Did You Know?  MyOutDesk’s origin story is set during the last global financial crisis of 2008. Yes, that’s right — our business started by scaling businesses with virtual assistants during a recession! Pioneers of virtual assistant services, our first client in 2008 went from five to seventeen VAs with a completely revamped organizational model in short order, and he told MyOutDesk, “Our virtual professionals have shaved $250,000 off our monthly overhead.”

Enhance your interaction with a full-time virtual assistant with proven experience, at up to 70% less than a traditional employee.

Go Remote with MyOutDesk Strategy Session

Request a free consultation & learn how MyOutDesk can save you time & money!