You know that old saying, time is money? Well to Knolly here, that’s not true. Knolly Williams has been featured on ABC, NBC, FOX, CBS, Newsweek, and over 300 newspapers worldwide. He is an Author, Trainer, National Speaker, Entrepreneur, Real Estate Broker, and Pastor of the Front Row Church. He’s a top-performing Real Estate Broker who has coached tens of thousands of agents & brokers around the world – and he’s a big fan of MyOutDesk virtual assistants!
Knolly has been with MyOutDesk for about 7 years and has great things to say about working with a virtual assistant. He finds that he’s able to focus on his passion because he has three Virtual Professionals take care of the details so he can simply show up and deliver.
Schedule your Double My Business Strategy Session today and find out how a MyOutDesk Virtual Assistant can support you to boost your business.
“MyOutDesk has freed up my life: I just spent 2 weeks in Maui and my VA’s ran my business while I was gone – we didn’t lose any production or business while I was out. People say that time is money, but time is so much more valuable than money – and with MyOutDesk I’ve been able to get my time back and my life back. I’m spending less time working and making more money. If you want to double the money that you’re making, MyOutDesk is where it’s at.”
Don’t Waste Your Energy
Preparing his presentations, finalizing event details, and other finer tasks are delegated to his VP. This allows him to arrive at his events refreshed and full of energy. Exactly what he needs to be an effective speaker. Thus, virtual Professional frees up Knolly’s time and allows him to focus on the activities that require his personal expertise.
Knolly is one of many coaches, trainers & top-producing real estate professionals leveraging virtual assistant services. Just imagine being able to trust someone that you can delegate detailed work, so you can focus on what you do best. Having a real estate virtual assistant can make a huge difference in the way you run your business. All it requires is spending a little time sitting down with them and integrating them into your business processes.
Schedule your Double My Business Strategy Session today and find out how a MyOutDesk Virtual Assistant can support you to boost your business. It’s free, and it’s one-on-one. No pressure. We’ll hear you out, make our case, and the next move is up to you.
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“I have a day off now!”, is just one of the proclamations made by a very satisfied customer of ours. His name is Aaron Shishilla, and having a real day off is exciting for him because he has two jobs! He’s the Marketing Lead and Owner of WolfPack Advising; a marketing company that Aaron started as a side hustle. His primary gig is that of Marketing Manager at Waypoint Property Inspection, based out of Tampa, Florida. Clearly, he has a lot on his plate, juggling two major roles at two successful and still growing companies. The vision Aaron and his team share are that of empowering businesses with the tools necessary to grow. All while being a thought leader themselves, who uses their experiences to elevate everyone. Basically, both companies he works at are in the business of helping other businesses see calculated, positive results. But what about their own growth? Who’s helping them see successful results? Virtual assistants are.
Aaron had heard about MyOutDesk via word of mouth, from other connections who spoke highly of their experience using our VA’s(virtual assistants). He found himself spending too much time juggling non-dollar-generating tasks while trying to fit in his higher-level responsibilities as a leader in two different marketing roles. This was proving a major speedbump while they were trying to grow the company beyond their local region. It was time to seek assistance from the outside, which led him to follow his colleague’s advice and seek remote help. A little over six months ago Aaron came to MyOutDesk and we matched him with a couple of VA’s hand-picked to help him and his team with those side-tasks that were bogging them down. The experience was immediately satisfying.
“I’m so incredibly impressed because I can say something to her and she knows to take notes, and add it to her guidebook. And the next week she’s on it. And I’m like this is amazing!”
Aaron is a very organized, and forward-thinking person. So he knew before our VA even started that they would need the proper guidance and toolset to ensure they were set up for success. He took the time to prepare a guide using Google Docs, with a list of tasks, timelines, etc for the VA to use as a reference once they started. This ensured the person we assigned had everything they needed from the get-go, and the support from Aaron to hit the ground running. From there it was just a matter of checking in with them over Slack when necessary. Because our VA’s are educated in the English language, coupled with opposite work hours than ours, it makes for perfect professional synergy.
“They speak better English than I do! They are just perfect, their grammar is better than ours because they have studied it for so long.”
The Freedom To Focus
Now Aaron and his colleagues have more time to focus on important duties that run the business, like focusing on the service they provide their clients. Meanwhile, our VA has been handling administrative tasks and social media duties. This has been a great help while they expand their brand outside their region, and focus on customer relationships. All while saving money! The average all-inclusive cost of a VA from MyOutDesk is roughly $21,000 a year. Aaron says had they gone with a local specialist to assist them, they’d easily be paying double that.
“There is stuff that you do every day that is repetitive. That you can easily scale, having a VA handling it for you, so that you can focus on something else.”
Aaron Shishilla came to MyOutDesk seeking virtual assistants to help his two growing companies. It ended up being the kind of success for him that just drives us to keep at it. Our mission is to help grow other businesses, be they small and getting started or huge and well established. Your success is our success. So if you’re at all curious about utilizing a VA for your own business scaling, don’t hesitate to reach out. Follow the link below to request a free one-on-one consultation where we’ll evaluate your needs and determine how we might be able to help.
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There are 24 hours in the day, but only one Kyle Shimoda. This realization, that he was being stretched too thin, was one of the deciding factors that led Kyle to MyOutDesk. Kyle Shimoda is a wealth advisor at inpac Wealth Solutions, where he helps people manage their money in the best ways available. Based out of Hawaii, he’s been in the financial advisement business for 16 years, assisting people all over the world. His clientele is divided into two major groups; the clients of realtors he works with, and his own direct financial planning clients. One constant among his incoming business is how he gets it; referrals. Word of mouth from his satisfied clients is a major influence on his ongoing success. But it’s not enough to rely on the praises of happy customers; you also need to put yourself out there so you have a tangible presence. And that happens to be something a virtual assistant is perfect to help with.
Kyle realized he needed to brand himself, so as to stand out amongst a sea of financial advisors across different fields. With realtors and their clients being a huge portion of his business, Kyle had to consider that there are more realtors than there are properties for sale. So securing those clients from the very first stages of interest was extremely important. The service Kyle provides to the clients he gets through realtors, is extremely valuable for both the client and the realtor. A home is the single most expensive thing the average person will ever purchase, so it makes sense to talk to experts about how to best go about doing so. By helping the home buyers make the best decisions with their money, he’s helping the realtor who referred him. Thus adding value to their own service, and in turn, gaining more positive word of mouth,
“Whether they’re next to me at the office or virtual, in another country, it doesn’t matter. Because the goal is for me to be in front of clients, and the assistant can do everything else.”
Your Problem Is Ours To Solve
Back to the problem that Kyle faced; he needed to get his name and his offerings out there in front of the general public. Being such a busy professional himself, he needed help focusing on this vital business initiative. This was the opportunity for him to employ some kind of assistant, to manage his social media presence effectively. He was hesitant to take the virtual assistant plunge because he had so many questions about how it worked. “Is it gonna be a lot of time and money to invest? And will all of that effort be worth it?” These were genuine concerns Kyle had about employing someone who worked entirely remotely, to handle such an important aspect of his growing business. Luckily for MyOutDesk, Kyle had worked with plenty of realtors who were already using our real estate virtual assistant services, to great success. He noticed this and decided to do his homework. One thing he found while researching virtual assistant providers was that MyOutDesk was the only one that provided full-time assistants and thus seemed more reliable than part-time and freelance workers.
Kyle noticed how much time and care was put into selecting our virtual assistants, not to mention the “amazing content and service” he’d noticed firsthand. He was ready for MyOutDesk. He employed a virtual assistant to help him market himself across social media and other avenues. This allowed him to get his personal brand out there in front of prospective clients, telling his story and brandishing his years of experience and success. His name and his service have only flourished ever since with his assistant’s efforts, allowing him to focus on doing what he does best for all the incoming clients.
“It comes down to who’s gonna give you the best quality of service and product, it doesn’t matter if they’re local or somewhere else.”
When asked about the success he’s continued to experience since hiring a virtual assistant, Kyle says “it was the best decision I made for my practice. Worth every moment, worth every penny”. Statements like that are what we live for here at MyOutDesk. Because your success and happiness are our success and happiness. We pride ourselves in providing a wide variety of experienced, talented professionals fit for just about any need. So if you’re unsure, like Kyle was in the beginning, don’t hesitate! Reach out via the link below and request a free consultation. We’d love to talk a bit, learn about what problems you’re facing and how we might solve them for you.
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Often times those who help others, need some help themselves. Such was the case at Refresh Psychotherapy; a mental health service in the New York area. CEO and founder Keeley Teemsma talked to us in this video about their experience with scaling up, mental health in the time of covid, and what brought them to MyOutDesk for a virtual assistant. Because no matter the industry, the more growth your business sees, the more work you need to put in to sustain that success. For Keeley that meant alleviating the pressure for their therapists, because after all, they are the stars of the show, right? Without them, the business isn’t a business. They need to be able to freely focus on the therapy service they provide, which is what makes the business successful. Meanwhile, people whose skill set is more on the business side focus on managing those tasks so successfully that the therapist never even notice.
“As we grew we had to reinvent the system. I think it’s very important to have a very clear system, written out so someone can follow it step by step.”
Help Yourself To Help Others
Hence the introduction of a MyOutDesk virtual assistant to the Refresh Psychotherapy team. They grew from roughly 6 employees to over 60 in the past year! As the company scaled up they realized the systems they had in place simply couldn’t accommodate all of that growth. Being the professionals they are, they built systems to manage their workflow and maintained their quality of service successfully. However, they had to reinvent these systems themselves over time to accommodate the steady growth they were experiencing. The time came to seek outside help, and so Keeley decided to seek some remote assistance. They had to be sure it was reliable assistance though because no one wants to sabotage their own business by relying on something fickle. We at MyOutDesk hand select all of our virtual professionals based on the existing, specific skillsets and experience. They become part of our arsenal, so to speak. So that when a company like Refresh Psychotherapy comes to us seeking help with administrative duties, we have plenty of experts to choose from.
The Perfect Fit
Their virtual assistant ended up getting direct training and guidance from the COO, Patricia Valencia. It’s important to properly onboard any new help to your environment and your professional needs. You don’t want to set them up for failure. They recognized this and it paid off for them, over time. Their VA(virtual assistant) was able to fit right into their company culture and hit the ground running in no time. Their VA has been answering phones, managing emails, and processing application paperwork. Not to mention the various one-off tasks they tackle as they come up. Keeley calls a lot of this work the VA does, “intake coordination”, and it’s become an incredibly valuable part of their continued success.
“You don’t want to build something up and discover the process doesn’t work. You have get things done as you go, to learn what works and what doesn’t.”
The problem that Keeley and her team at Refresh Psychotherapy faced is exactly the kind we at MyOutDesk love to solve. Years ago we set out to help businesses experiencing growing pains by providing professional virtual assistants. With over 6,000 clients and over 500 verified 5-star reviews, we like to think we’re on the right track. If you’re curious how a virtual assistant could possibly solve your problems, reach out! Just click the link below to request a free consultation. We’ll assess your needs and determine if and how we can help you.
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Avital Ungar is the founder and owner of Avital Tours, a business that has offered artisan food tours since 2011. After spending time surrounded by great food in places like Shanghai and Paris, Avital returned to the states. She arrived with a newly energized passion for not just food, but for sharing the experience of great food with others. That’s why she started her business of organizing tours through popular neighborhoods of San Francisco, to try different foods from different restaurants. The concept is a food lover’s dream; have one dish at one restaurant, then walk nearby to another for something totally different next, and continue until you end somewhere else for a delicious dessert. Along the way, Avital connected with bartenders and expanded on her companies success by incorporating custom cocktails too. And so a very successful business model was born.
When Circumstance Becomes Opportunity
In the midst of a global pandemic, Avital was eventually faced with a serious professional challenge. How does a business so reliant on in-person experiences stay relevant in a world where everyone is staying home? By translating those experiences into something anyone can enjoy from anywhere in the world; a virtual experience. Avital Tours was shifting gears to offer a new way of providing their customers with the same service, albeit catered to fit an increasingly remote culture. By tapping into existing relationships with renowned chefs and bartenders, they had the foundation they needed to start a new business… within a business. Customers could now sign up for virtual food tasting experiences and have the ingredients shipped right to their door. Avital had managed to pivot so successfully, that they launched an entirely new business in just one week. It took MyOutDesk a couple of months to find our footing and feel some semblance of stability! It only took Avital 7 days to launch, followed by several months of bringing in our VP’s to help them grapple with all that newfound success.
“We were building a business in 6 months. We had to build systems so nothing fell through the cracks.”
Culture is What You Make of It
A new culture of recreation is now a major part of life, for both business and pleasure. While the average person is looking for ways to have fun and be social from the comfort of their homes, so too are businesses looking for new ways to stay connected with their remote workforce. Despite everyone being increasingly disconnected physically, Avital Tours has given companies an entirely new way to maintain a connected company culture. Your company weekly happy hour can now be virtual and hosted from the safety of the employee’s own kitchen. Even a bigger company outing can utilize the virtual events Avital Tours offers, via inclusive experiences anyone can attend from any location. Sending them the ingredients also makes it easier to get involved, thus driving up engagement. More employees can, and want to attend these events due to the ease of access. Just because your team isn’t sharing an office anymore doesn’t mean they can’t find new, engaging ways of staying connected.
Good For Them, Great For You
It’s good for b2c too! For example, the days of sending your sales team to another city to wine and dine with a prospective customer are fading fast. Through Avital Tours, a sales team member can now book a virtual cooking class with someone and have a just as productive and personal experience. All while staying with their families. And while all of this addresses the concerns over connectivity with customers and internally between employees, we haven’t even talked about how cost-effective it is. Your sales team won’t be expensive flights, hotel rooms, and other travel expenses. And HR won’t have to negotiate a budget for big company outings. With the money saved, you can also host more company events, monthly rather than quarterly or even yearly. Spend less to do more, keeping your employees connected and efficient while driving up profits. It’s literally a win/win for everyone.
“We’re trying to show everyone that you can have blended models and keep your team”
Happy Workers are Hard Workers
Avital has become a pioneer for the virtual culture that’s growing fast. All the while improving her own internal culture too. New roles were offered to many employees who had been laid off during the pandemic. Positions like the tour guide were able to capitalize on that established knowledge and ability and transition it to hosting virtual events now. Where gaps needed to be filled in between roles, MyOutDesk was happy to provide virtual professionals to assist. Because with a new vertical comes new responsibilities and processes. Our very human virtual assistants came in and helped with the influx of new customers and the workload that followed. Often creating entirely new processes for Avital to ensure nothing slipped through the cracks. Avital wanted good people with high attention to detail, and that’s exactly what we gave them. And they not only became valuable contributors to Avital Tours’ success but welcomed members of the company culture.
It’s been the perfect pairing of an established virtual profession, with a new and fast-growing virtual experience. We at MyOutDesk consider ourselves in the service business because we live to serve our customers. And Avital Tours is exactly the kind of company we love to do business with. We are honored to help them scale up successfully, as they help us in facilitating a growing acceptance of remote professions. Because their success is our success. We’ve love to see how we can help your business scale up efficiently and effectively, too. Follow the link below to schedule a free demo and see how we can serve your success.
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Meet Brian Del Terzo, an entrepreneur with over 10 years of experience in the financial industry and currently co-founder and Operational Strategist of Credilife. A high-volume business since 2015 that specializes in helping people improve they’re less than desirable credit scores so that they can have more financial freedom and security. Whether someone is trying to refinance their auto loan to secure a lower interest rate or get approved for a home loan, Credilife can help people get on track and fast. This makes them a kind of business that MyOutDesk takes special pride in being an ally to. We’re here to serve our clients, and so is Credilife. A dream match!
Where MyOutDesk comes into the success story of Credilife is scaling. Brian and his people actually came to us before the pandemic because they recognized how our business model could help their own. Everyone wants to improve their credit score and have access to more money, so if you’re doing that successfully, everyone will come to you. That’s exactly what happened with Credilife, and thus they needed a few extra hands to help with their growing pains. We provided a handful of virtual professionals with particular skillsets, and they were able to integrate into the Credilife culture and become valuable assets faster than they expected.
The Right Tool For the Job
“Coming across you guys was a godsend.”
It was important to Brian that all hands on deck really meant everyone, same place, same time. All roles equally a part of the company, working together towards a common success. Because MyOutDesk takes such pride in finding the perfect professional for the requested role, that’s exactly what Brian got. They now have several virtual assistants helping Credilife with an ever-growing amount of work as their success continues. One professional did so well; they actually moved up in their role and even helped onboard and train their own replacement. Thus, instilling Brian and his people with even more confidence that we provide the right people to do the right job.
Saving Money While Saving Time
“They don’t feel like they’re not part of the team, because we’re all part of the same environment.”
Not only did Credilife get wonderful new members of their team, but they didn’t have to lift a finger to find them. Since MyOutDesk already reviews and assesses every virtual professional before adding them to our pool, the entire recruitment and onboarding process took no time away from Brian and his team. The icing on the cake is all the money his company saves by utilizing outside virtual professionals among his in-house team. In fact, Brian said they’d probably be paying about 50% more if they had gone about finding help without MyOutDesk. Talk about a win-win scenario for everyone!
A Match Made in Professional Heaven
“I think it’s a great opportunity for anyone trying to do right by their clients.”
This is what happens when a great company experiencing great growth comes to MyOutDesk for a little help. Everyone wins! We provide the virtual professionals skilled in the specific areas requested by the client, and they end up with some great new members of their work-family. Without all the tiresome, messy stuff they would be faced with had they handled it themselves. For example, no time is wasted recruiting, interviewing, and selecting. And no ongoing HR headaches for them since their new team member is still technically under our employment. Brian and his folks at Credilife can attest to all of this via first-hand, ongoing experience. If you want to find out for yourself how MyOutDesk could help you, hit the link below. We’ll assess your needs and go over how we can help for free.
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CoStar Group Inc. closed on its acquisition of Homes.com. The company plans to combine its real estate marketplace, Homesnap, with the home buying website to create the most seamless experience possible for home buyers and sellers.
CoStar Group Acquires Homes.com
Homes.com is a service that maintains a database of homes for sale by real estate brokers across the country. Homes are listed with photographs, floor plans, and descriptions of what makes each home unique.
Zillow and Homes.com Comparison:
Direct competitors of Homes.com include Zillow, a site that also provides home listings, maps, floor plans, public records, and home value estimates. However, Zillow and Homes.com are not direct competitors in that they provide different services for different markets of consumers with different needs.
Homes.com provides a venue for consumers to view homes for sale including photos of the property as well as floor plans and descriptions of the features that make the home unique. Consumers can search by geographic location or may search all homes or a specific price range. The company’s goal is to assist homeowners in finding their dream home from anywhere in one central location.
Lead generation in the Real Estate Market — Insights for Agents:
According to National Association of REALTORS® (NAR) CEO Bob Goldberg, “today’s real estate agents obtain leads from more places than ever before, but market inefficiencies too often lead our members in the wrong direction – costing valuable time and resources.”
Why “Lead Generation”
Lead generation is the process of generating prospective customers or contacts — a.k.a. leads — and directing them toward a sales funnel or conversion process from awareness to sale or lead. Lead generation is paramount to the success of any business, especially real estate agents, and provides evidence that there is significant demand for your products or services. Without leads, there are no sales.
What Leads Are Useful For
Ideally leads should be qualified before they enter the sales funnel so that time and resources are spent on those prospects most likely to convert into paying customers. Qualification can be done in a number of ways including geographic location searched, socio-economic data provided (e.g. credit score, income level), and the type of property searched (e.g. square footage, type of purchase).
Consider hiring a full-time, professional real estate virtual assistant — often times up to 70% less in costs from a traditional employee. Allow your talent to coordinate lead generation efforts. Use your website visitors, mailing list subscribers, and social media followers as active contacts through which to generate leads. Get creative with the tools you use; tap into other channels you use to promote or recommend your business; leverage apps to provide additional functionality; connect with online influencers. There are many online lead generation tools that provide free leads — many of which are built for real estate agents.
• Do your research
Conduct a market analysis to identify the top markets for your product or service so that you can focus your lead generation efforts on those regions and markets with the highest potential.
• Maintain good inventory
Inventory is critical! Make sure you have a current list of active buyers and sellers posted online so that leads can be directed to the correct person/s when they fill out their profile information.
• Set a good foundation
A credible website with the right look and feel. Setting up your website with industry-relevant keywords for your property search, good photos of your listings, and concise descriptions of the properties will reduce search time and increase the chance that a lead will contact you.
• Reach out to those in your network:
If you have a social media presence then be sure to make use of it. Interact with members on sites like Facebook, Twitter, etc., especially if you are using it as a personal page, share useful information/resources that will encourage your network to be active in these areas (ex. offer referral links or special deals having to do with your business).
What can an agent do to improve their lead generation efforts?
There are two ways to generate a lead. The first is to search MLS (Multiple Listing Service) sites, but the problem with MLS sites is that they only provide contact information for sellers. The second way is to contact people, and this can be done by leaving an email message or having a phone conversation with a person on the list.
Full-Time Virtual Assistants — A perfect fit for scaling:
Filling your office with virtual assistants (VAs) is one of the best ways to scale a business. Coupled with remote collaboration, what VAs bring to the table can save you time and money while streamlining your business processes and increasing overall efficiency. When it comes to the cost-benefit analysis, VAs are often one of the strongest tools in a scaling entrepreneurs toolkit.
On one hand, they can be used to create an additional value proposition for you as a small business or startup. If your company grows at an exponential pace, by scaling up on remote professionals there is less need for expensive offices and expensive real estate that could otherwise be steered toward expanding product development and improving customer experiences.
“Outsourcing makes the hustle better — because you’re not burdened with many/growing expenses that you’ll need to figure out how to cover and hit profit”
Focus on your growth & scale your operations
ENVISIONING OF A NEW REALITY FOR YOUR BUSINESS
Simply put, MyOutDesk equips entrepreneurs & business owners with tools, strategies, and virtual employees – and when combined, businesses have a competitive edge and find growth while efficient systems and processes are put in place.
MyOutDesk proudly provides additional free business growth guides, books, and strategy calls.
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Did You Know? MyOutDesk’s origin story is set during the last global financial crisis of 2008. Yes, that’s right — our business started by scaling businesses with virtual assistants during a recession! Our first client in 2008 went from five to seventeen VAs with a completely revamped organizational model in short order, and he told MyOutDesk, “Our virtual professionals have shaved $250,000 off our monthly overhead.”
That old saying about “slow and steady” winning the race, doesn’t always make sense. A successful business can grow fast and remain steady. Jeff Robbins, Managing Director at By Referral Only, already knew that from his own successful experiences. That notion was reaffirmed when his company came to MyOutDesk seeking help in the form of virtual professionals. The business world has been going through unprecedented changes since early 2020, and BRO (By Referral Only) has been doing what most companies are; keeping up with the times. Because when the world is changing fast, it pays tremendously to stay ahead of that curve.
“I’m watching your business, your system, and I’m really impressed by it.”
Jeff Robbins could see the writing on the wall; they needed professional help with the workload that was piling up on their plate. He also knew that finding the right help would be an additional workload in itself. It’s problems like this that a business can face, where MyOutDesk truly shines as a hero. Jeff came to use with a roadblock and we cleared it by providing several virtual professionals with the specific skills he needed. Since we had already done the entire interview and assessment procedures with them, this saved Jeff’s company a lot of valuable time. The entire process was so fast it caught him off guard and he had to adjust to how smooth and successful it all went!
“With the effort, you put in to really find the right match, I had to adjust my mind to how fast things move.”
By Referral Only now has several virtual professionals from MyOutDesk, fulfilling very specific roles among their existing agents. Besides the smooth and efficient onboarding process, Jeff has been most impressed by the natural fit of our VP’s. In the video above, Jeff talks about how the people from MyOutDesk quickly became a natural fit in his company culture. That’s something they take great pride in at BRO. From professional synergy to sharing photos of their kids and pets, it’s been an ideal experience. The VP’s assigned to their account have fit in just as well as if they had extensively screened them themselves. That’s because the pride of MyOutDesk is doing the work ourselves, finding the perfect fit for the role we’re asked to fill. All so our client doesn’t have to worry about that, and can just focus on the results of a successful decision made.
“The thing I’m most impressed with; is the way these guys have folded into our culture. They love us and they do not want to let us down.”
The experience BRO had with MOD is exactly the kind of experience we strive for. They were faced with a lot of work to be done and not enough skilled professionals to get it done. They needed to not just hire more people, but hire great people to hit the ground running. That’s essentially two problems in one, isn’t it? MOD takes pride in killing two birds with one stone, so it was a natural fit between the two businesses. By reading this story you either already has a similar problem at your business, or you’re expert enough to see one coming. In either case, you’re interested in getting the right help, done the right way. So follow the link and reach out, and we’ll assess your needs and explain exactly how we can resolve them.
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Ready to learn about Digital Marketing? Follow this quick guide to get started. It is easy and will help you create form a foundational marketing plan that optimizes the effectiveness of your efforts.
Digital Marketing Essentials
Digital marketing is fast, efficient, and incredibly effective, but at the same time, it has grown to be so dense that it isn’t always clear what you should do next. Are you stuck? What are the right steps to take? This article will help answer those questions and more with a graphic guide outlining some key steps in digital marketing.
In addition to an easy-to-read list for just about everything from social media to email campaigns, this guide also includes handy tips on how long each step should take.
Search engine marketing (SEM) – Pay for visibility in search engines/Pay per click(PPC)
Mobile marketing – Mobile app and mobile site
Social media marketing(SMM)
Content Marketing – Generate and distribute relevant content.
Digital PR – Public Relations. Run campaigns that attract attention to your website and brand on search engines, major publications, social networks, etc.
Analytics
Other promoters – You can also hire promoters who will help you get more customers or more leads for your business.
As you grow, you should consider adding other roles like a customer support person and also a quality assurance coordinator.
This guide will be published in the form of a style guide developed by your Editorial Team. Our style guides contain instructions for printing formats, paper sizes, media placement, etc.
Editorial Calendar
This tool will be published in the form of a calendar developed by your marketing team. This calendar will help streamline your output and make sure that all of your campaigns are planned to maximize ROI. The calendar will also help you plan what types of content you’ll be sharing and when helping you create a consistent voice and visual identity for your brand.
(Product/Service) Marketing Plan
A marketing plan will help you create a roadmap of activities that your marketing team needs to perform in order to get your organization up and running and prepare you for future campaigns. The primary employee tasks with the creation of the plan would ideally be someone who has experience with the topic, or someone who managed other digital teams, such as social media, email campaigns, etc.
Social Media Marketing Plan
With social media channels growing, it’s becoming more important for brands to get involved. A marketing plan is a good starting point for talking with social media experts and creating a plan for uploading content, scheduling posts, etc.
Email Marketing Campaign Planner
Email marketing is a perfect platform for businesses of any size to keep their brand at the top of mind. An email marketing campaign plan will be helpful when you’re trying to determine the right type of content, tone/language, frequency, and engagement that can help give your brand an edge.
Email Marketing Software
Using email marketing software will help your team stay organized. Signature creation, tabbing and tagging for links, auto-responders, etc. can be handled with ease in email marketing software.
What can a MyOutDesk Virtual Assistant do for you?
If your marketing team missing an essential link to tie it all together, then a Digital Marketing Assistant with MyOutDesk can help you. One of our VAs can help you keep your projects on time, stay organized and ensure your marketing time is functioning on all cylinders. This would be a generalist who would fill a specific need of your marketing team and do so with passion, conviction, and determination!
We hope this guide inspires you to get started on your digital marketing plan and provides you with the reassurance that there are steps to take and a blueprint to follow.
“Outsourcing makes the hustle better — because you’re not burdened with many/growing expenses that you’ll need to figure out how to cover and hit profit”
Focus on your growth & scale your operations
ENVISIONING OF A NEW REALITY FOR YOUR BUSINESS
Simply put, MyOutDesk equips entrepreneurs & business owners with tools, strategies, and virtual employees – and when combined, businesses have a competitive edge and find growth while efficient systems and processes are put in place.
MyOutDesk proudly provides additional free business growth guides, books, and strategy calls.
See what we are about, and schedule a free consultation with us. We’ll take the time to learn more about your business and offer solutions to foster top talent and lower operational costs for your company.
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MyOutDesk can save you up to 70% on employment costs
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Marvin is a top-ranked, nationally recognized financial advisor with a focus on helping people invest & save more wisely for their golden years. As the founder of Compass Retirement Solutions, his team leverages MyOutDesk virtual assistants for both administrative & inside sales roles, and on average, they’re making him over a 20x ROI – and sometimes even more.
“My virtual assistant made me $43,000 in commissions less than half an hour ago, so if you’re still on the fence about hiring one, my advice is: just do it. The ROI on our virtual assistants is amazing – it’s definitely going to finish the year over 20x…”
Marvin isn’t just leveraging his ISAs for prospecting: he’s also using them to prequalify prospects, which saves his team of advisors countless hours – and lets them focus on advising only qualified prospects who are ready to take advantage of his expertise. This is only one of the many strategies Marvin has used to grow his business into the #3 financial advising firm in the United States. Take Marvin’s advice: just do it! Schedule your Double My Business Strategy Session now!
Marvin grew up in a working-class family in St. Louis, with little money. The first in his family to earn a college degree, Marvin put his law school education on hold to help care for his grandmother after she was diagnosed with Stage IV cancer. Marvin soon discovered that, although his grandmother had worked her whole life, she was still susceptible to financial turmoil as a result of poor financial advice and a stock market crash. Inspired to help other, hardworking retirees, Marvin became a broker for a large financial institution in 2005 before founding Compass Retirement Solutions.
“Once we get that lead, that’s where my MyOutDesk virtual assistants come in – they’re following up on those leads, getting them on our calendar and making our time more efficient. It saves us literally hundreds hours of time because we don’t have to skim through all of those individuals to find the most qualified people – and it’s changed our average case size from $325,000 to over $850,000!”
In 2016, he received the Salute to Business Excellence Award as voted by the St. Louis American Newspaper, and also that year, he was an honored recipient of the St. Louis County NAACP Distinguished Legacy Award. Schedule your Double My Business Strategy Session now, and drill down on doing your one thing to the absolute best of your abilities.
