create value on a tag

Getting GHOSTED by clients because of this one thing…

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Are your hot leads suddenly not responding anymore? When you seem to be hitting it off, this is probably why, all of a sudden, you’re getting ghosted.

Earlier today, a sales guy shared with me this extremely common incident:

“I had a great call, but now they’ve ghosted me. I don’t know what happened. We had some great conversations, and it felt good. I liked them, and they seemed to like me … BUT I can’t get them back on the phone!”

 

MyOutDesk can save you up to 70% on employment costs
Claim a free strategy consultation & downloads

 

Building Rapport Requires COMPETENCY & SINCERITY

Here’s the thing. Foundational in the sales process, building rapport is akin to building trust. You can build rapport either by showing your competency or your sincerity.

  1. Showing your competency means that “I know what I’m doing, and I can help you.”
  2. Showing your sincerity means that “I actually care about you and your success.”

These are the two ways to establish trust and ultimately grow your rapport.

Building rapport is only the first step. Your rapport alone is NOT going to get leads to call you back.

 

Salespeople getting ‘ghosted’ are missing: CREATING VALUE

Building trust and rapport is only going to get leads to have the conversation with you & listen to what you have to say – but they aren’t going to call you back unless you create value.

How do I get them to actually be in a client relationship with me?

Adding value is the quality that all salespeople struggle with. It takes the intention to uniquely engage each lead. The questions you should be asking yourself with every call are:

  • How can I add value to somebody’s life?
  • What expertise and qualities can I contribute to somebody’s business? to my clients?

In every industry, whether your role is an insurance broker, a real estate agent, a mortgage person, a construction person, you must answer you are continually adding value in every interaction … and that’s how you get them to call you back.

 

It’s time to maximize your productivity:
Leverage virtual assistants!

 

If you’re struggling to get people to call you back, you need to implore your customers and ask for feedback. The best sales professionals will ask the:

  • How’s your progress going today?
  • Do you feel like I’m helping you?
  • Do you feel like I’m adding value to your business?

 

If they respond along the lines of …

  • “I want you in my world moving forward … Would you support me?” 
  • “This has really changed my thinking”
  • “I appreciate the great ideas you’ve taught me”

 … That’s when you know that you’ve added value.

 

Salespeople have to overcome this hurdle and break down the difference between building rapport and adding value. Once you distinguish yourself with these concepts you’ll get your customers to call you back.

 

Maximize Value & A New Reality for Your Business

Simply put, MyOutDesk equips entrepreneurs with tools, strategies, and virtual employees – and when combined, businesses have a competitive edge and find growth while efficient systems and processes are put in place.

MyOutDesk proudly provides additional free business growth guides, books, and strategy calls.

See what we are about, and schedule a free consultation with us. We’ll take the time to learn more about your business and offer solutions to foster top talent and lower operational costs for your company.

Grow Your Virtual Strategy Today!
Access more business guides & Schedule a free consultation

 

Did You Know?  MyOutDesk’s origin story is set during the last global financial crisis of 2008. Yes, that’s right — our business started by scaling businesses with virtual assistants during a recession! Our first client in 2008 went from five to seventeen VPs with a completely revamped organizational model in short order, and he told MyOutDesk, “Our virtual professionals have shaved $250,000 off our monthly overhead.” 

 

 

a team of coworkers work together

[Solved] “Why do my employees keep screwing up?”

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So you’ve got an employee who keeps making mistakes. Perhaps they’re small ones, but it happens too much. Even if you see potential in them, you still don’t want to cut your losses.

What can you do to get employees on track?

As the boss, your employees will watch how you do it. Ultimately, it goes without saying how you need to lead by example and coach your team to do the same.

 

MyOutDesk can save you up to 70% on employment costs
Claim a free business strategy consultation & ‘Grow Virtual’ Guide

 

Questions to consider:
  • Do I have a system and process in place?
  • Is there effective training provided for those systems & processes in place?
  • Do I have the right person and talent?

It’s what leaders do that ultimately make or break the team. A huge factor in employee performance is the business’s leadership competency.

 

See also: Organizational excellence through leadership competency 

 

Improve Your Organization Starting Today

 with The Organizational Change Model Framework

 

This is the framework we use at MyOutDesk. The Organizational Change Model is a great framework to bring change into effect and to breathe life into any idea, any concept, any organizational culture change, and procedural change.

Let’s turn your list of ideas into existence. Pass them through this Organizational Change Model framework:

  1. Name it
  2. Brand it
  3. Wear it
  4. Teach it
  5. Institutionalize it
  6. Recognize it

 The Organizational Change Model is a helpful guide especially for businesses looking to scale at any stage of the 7-Figure Business Roadmap.

We’ll guide you through each stage and give our own examples of how we brought our philosophy of service into existence, called the MOD Movement.

See also: 20 steps for building an effective work culture

 

 

Low Overhead + High Talent

“We went through at least 8 candidates & interviews” Hiring VIRTUAL ASSISTANT CANDIDATES is NO SWEAT.

Tony Trinh’s real estate, legal cannabis delivery & consulting business SAVED valuable time by allowing MyOutDesk to help recruit and organize 20-30 minute interviews, recruitment ads, phone screening, interviews, background checks, personality profile, and final interviews.

See also: Guard Against The Chaos: How to create Bulletproof Systems & Processes for your business

 

Experience The Difference
MyOutDesk can save you up to 70% on employment cost
Claim a free business strategy consultation & ‘Grow Virtual’ Guide

 

NOT ONLY CAN A VIRTUAL ASSISTANT CAN HELP YOU, BUT THE ENTIRE TEAM.

“Why didn’t we do this two years earlier?” shares Tony when asked about how much he’s appreciated his MyOutDesk Virtual Assistant. “If you’re thinking about it, just go for it. We paid off in a month.” 

Ready to take market share with virtual solutions? If you need help, or want to explore some ideas, book a free ‘Grow Virtual’ consultation today.

 

It’s time to maximize your productivity:
Leverage virtual assistants!

‘Grow Virtual’ with MyOutDesk Today

Access more business guides & Schedule a free consultation today!

 

Why us?

MyOutDesk has over 13 years of experience serving over 6,000 clients & with more than 500 verified 5-star reviews.

We’re also helping businesses win again in this economy with monthly CEO mastermind calls, active & stringent talent recruitment, and guides & regular webinars.

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Guard Against The Chaos: How to create Bulletproof Systems & Processes for your business

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Focus on positive outcomes and continually take the next action of the most important thing. At MyOutDesk, we stress to our clients to continuously improving their operations for continued, optimal results!

If you can’t make that shift, you’ll quit growing – and your business will spend all its energy simply trying to replace churn. As people seek to maintain their livelihoods, it’s up to you to help produce what is needed by the community. You get paid to add value to our customers, clients, vendors, and the people in our communities. 

Instilling effective change to keep your business thriving must be adopted at all levels. Here’s how.

 

 

Experience The Difference
MyOutDesk can save you up to 70% on employment costs
Claim a free business strategy consultation & ‘Grow Virtual’ Guide

 

Learn: Bulletproof Systems & Process (MOD Style)

  1. Document the process (Play-Pause-Do)
  2. Add it to a system (IT & project management)
  3. Create a training guide
  4. Create a presentation about the standard
  5. Creating change – Name it, Brand it, Wear it, Teach it, Institutionalize it, Reward it.  

 

In today’s global economy, many companies are leveraging talent between both physical and remote employees. To prepare — when your organization implements a new remote work culture or hires a MOD Virtual Professional, they will need to be onboarded and trained like any other employee. At the same time, the team will determine and adapt to best practices, technological tools, and procedures for training a strong blended team.

 

Document the process (Play-Pause-Do)

Try the Play, Pause, Do Method. This method requires that every standard operating procedure has a video attached alongside all written documentation. What is it exactly? It’s step-by-step, documentation that outlines each of your processes and what to do when things go awry.

This method is part of crafting your Virtual Playbook. You will be amazed at how efficiently you can bring all employees up to speed when you have a play-by-play, documented process.

Craft your own FREE Virtual Playbook, and schedule your ‘Grow Virtual’ Business Strategy Session now to learn more!

 

Add it to a system (IT & project management)

Use a task assignment & management platform.

There are many services to choose from to help organize tasks and projects. Choose from Slack, Microsoft Teams, Workplace from Facebook, Monday.com, Trello, Asana, and many more.

Here at MyOutDesk, the Monday.com platform has worked well to keep our team organized.

 

Create a training guide

A standard operating procedure (SOP) is a set of step-by-step instructions compiled by an organization to help workers carry out complex routine operations. SOPs aim to achieve efficiency, quality output, and uniformity of performance while reducing miscommunication and failure to comply with industry regulations.

With any new hire, it is important to have SOPs in place. SOPs ensure that tasks are completed in a uniform manner throughout the organization. Download MyOutDesk’s FREE SOP Guide & Sample here.

 

Create a presentation about the standard

Use visuals to articulate your messages. Videos and images can greatly improve communication among virtual teams. Visual learning is the most effective training tool. Invest your time right and create video documentation to get your employees up to speed in working uniformly!

Video conference calls are the new (virtual) conference rooms and allow team members to show body language, facial expressions, posture, and hand gestures—all important aspects of communication. A more in-person experience encourages all to have more open communication and build trust.

Best of all — all video meetings can be recorded & used in the future. (You can save your breath a bit. No need to keep repeating yourself!)

Creating Change

Name it, Brand it, Wear it, Teach it, Institutionalize it, Reward it.  

The Organizational Change Model is a great framework to bring change into effect and to breathe life into any idea, any concept, any organizational culture change, and procedural change.

Here is the framework we use at MyOutDesk.

Let’s turn your list of ideas into existence. Pass them through this Organizational Change Model framework:

  1. Name it
  2. Brand it
  3. Wear it
  4. Teach it
  5. Institutionalize it
  6. Reward/Recognize it

Understand and apply the framework: Read more.

 

Don’t do this alone, but with the MOD Family.

Free ‘Grow Virtual’ Guide + Strategy Consultation

 

 

Allow an adjustment period and repeat key messages regarding the change intentionally and consistently. By doing so, you will get everyone on the same page. Consistently train and repeat key messages, as well as regularly use effective frameworks like SOPs and Play-Pause-Do!

 

The Recession-Proof Business

 

Achieve low overhead & high profit for your business during a recession, it takes top & affordable talents from MyOutDesk Virtual Assistants.

MyOutDesk virtual assistant services provide you with the flexibility, scalability, and cost-savings to adapt quickly to today’s changing business & market conditions.

The recession will eventually pass, and so when we come out of this thing, you will be the winner. Here’s a guide for thinking through all the things that you can do right now. Think through all the things missing or needs updating in your business.

 

 

Envisioning of a New Reality for Your Business

Simply put, MyOutDesk equips entrepreneurs with tools, strategies, and virtual employees – and when combined, businesses have a competitive edge and find growth while efficient systems and processes are put in place.

MyOutDesk proudly provides additional free business growth guides, books, and strategy calls.

See what we are about, and schedule a free consultation with us. We’ll take the time to learn more about your business and offer solutions to foster top talent and lower operational costs for your company.

Grow Your Virtual Strategy Today!
Access more business guides & Schedule a free consultation

 

Did You Know?  MyOutDesk’s origin story is set during the last global financial crisis of 2008. Yes, that’s right — our business started by scaling businesses with virtual assistants during a recession! Our first client in 2008 went from five to seventeen VPs with a completely revamped organizational model in short order, and he told MyOutDesk, “Our virtual professionals have shaved $250,000 off our monthly overhead.” 

 

 

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Virtual Assistant Platform for Scaling Business

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Remote work presents new opportunities for many businesses — from lowering overhead costs to hiring competitive, global talent.

Not only can you save up to 70% on employment costs with virtual assistants, MyOutDesk also created the top Virtual Assistant Platform to manage your team’s overall productivity & performance.

 

Book a strategy call:
Learn more about the top virtual assistant platform today!

 

Best virtual assistant platforms

We’ve scoured through the internet to find all the reviews for the best virtual assistant platforms & companies. MyOutDesk is consistently named one of the best virtual assistant companies out there.

MyOutDesk is named as the TOP virtual assistant company by:

Take a moment to compare, and see why MyOutDesk is the top choice as a virtual assistant provider! MyOutDesk is your partner in the remote workplace with over 13 years of experience serving 6,000 clients.

Last year, we saved our clients $55 Million Dollars as the highest-rated Virtual Assistant company with more than 500 verified 5-star business reviews & testimonials.

 

MyOutDesk can save you up to 70% on employment costs
with experienced, career virtual assistant professionals.

 

Remote Work Has Never Been Managed Easier

High-caliber providers of virtual assistants & remote work services should provide you with the tools you need to easily manage and track the productivity of your virtual assistant & remote employees.

Typically, when you hire a virtual assistant, you have to provide these kinds of productivity tracking systems yourself. MyOutDesk understands the importance of having these systems in place, so we created the top virtual assistant platform for our clients.

Manage your virtual assistant’s (or assistants’) department, teams, service accounts, schedule & PTO, and payroll.

  • Real-Time Visibility – This feature allows you to have real-time visibility into your Virtual Assistant’ productivity as they are working during their shift. You get real-time status updates, so you are never left in the dark as to what your Virtual Assistant is working on!
  • Billing and Invoicing – Through our client portal, you can also keep track of your billing and invoices. You can manage your information and view and print your invoices as well. You won’t need to wait for anyone to send you your invoice or call anyone as all the information will be ready for you here.
  • Work History – On MyTimeIn, you will be able to access historical data on your Virtual Assistant’s work hours.
  • Support – If you need any assistance with your Virtual Assistant, say, for example, you need help to train them on a particular system, or you want to change their schedule—whatever need arises, you can get support by merely logging in to our Client Portal.
  • Manage Email Preferences – You can set your preferences in receiving emails from us through here as well.
  • Scheduling & Timesheets – In-house scheduling software that ensures your Virtual Professional is on time and productive.

 


Claim a free ‘Grow Virtual’ Guide & strategy consultation

 

A more efficient team, anywhere

MyOutDesk’s MyTimeIn software allows teams to stay accountable and track productivity effortlessly. Managers can access IPC- and GPDR-compliant productivity tracking software through the MyOutDesk’s Client Portal with MyTimeIn timesheets.

If you never had success with a past remote employee or past virtual assistant, it’s probably because you weren’t equipped to keep a distanced worker accountable.

 

MyOutDesk MyTimeIn: Team Productivity Software

 

Stronger with the MOD Family.
Experienced, career virtual assistant professionals

 

The Stats: Blended Teams Outperform Competitors

Stanford Studies have shown that remote workers show increased productivity by 16%. Those who work from home seem to be more focused with fewer distractions. They also found that employees working in open offices took 62% more sick days than virtual employees.

Deloitte’s Millennial Survey 2017 found that remote work arrangements are “strongly linked to improved performance and employee retention.” Furthermore, 38% of respondents reported they were likely to leave their current employer within the next two years, with much citing work/life balance and flexibility as major contributing factors.

Large companies are benefitting from using a blended employment model. In fact, a new regulation stemming from the Dodd-Frank Wall Street Reform and Consumer Protection Act has given us a clearer picture of the extent to which some of the largest U.S. companies employ global talent.

You might be surprised at the high percentages of global talent that successful companies have reported so far:

  • Kellogg: 80%
  • General Electric: 66%
  • United Technologies: 68%
  • Whirlpool: 80%
  • Merck: 55%
  • Honeywell: 58%
  • Hanes: 80%
  • Mattel: 78%
  • Wal-Mart: 35%

If these major companies employ this strategy, there is no reason that you cannot for your own business as well.

 

Claim a free ‘Grow Virtual’ Guide & strategy consultation

 

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The Remote Work Success Method ☑: Creating Systems & A Culture of Productivity

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Launch your remote teams & virtual assistants the right way & get results sooner with this checklist!

How to prepare for collaborative & productive remote work

In today’s global economy, many companies are leveraging talent between both physical and remote employees. 

When your organization transitions to remote work or hires a virtual assistant, they will need to be on-boarded and trained like any other employee. At the same time, the team will determine and adapt to best practices, technological tools, and procedures for training a strong blended (remote & physical) team.

Luckily, MyOutDesk offers training materials and resources that will help prepare you to interact successfully with a virtual team member. We equip all clients with a service portal, a dedicated account manager, and a virtual solutions trainer.

 

MyOutDesk can save you up to 70% on employment costs
Claim a free business strategy consultation & ‘Grow Virtual’ Guide

 

 

Remote Team Success: Launch Checklist – ☑

Setting clear objectives is foundational to a successful team. On a weekly basis, reiterate your goals and procedures to allow the team to access how they can best contribute. When virtual professionals are given a collaborative space to voice their thoughts, you can see how productive and collaborative remote teams can be for your business.

To ensure our ongoing success, ensure you clearly note procedures on:

 

✔ Phone/email/messaging

Encourage open communication, and use the platform as a means to carry the same conversations that you would otherwise have in the office.

How will you communicate and how often?

    • Establish the best way to communicate – preferably via a real-time medium such as:
    • Discuss alternate means of communication – email, text
    • Client can provide VP with an office email specific to their role in the business  
    • Leverage different types of communication with VP, not just email

 

 

✔ Training and Supervision

Neuroscientists and psychologists proved that it takes about 90 days to solidify a habit. The same goes for a remote team still figuring out how to work best together—for successful adoption, allow an adjustment period and repeat key messages regarding the change intentionally and consistently. By doing so, you will get everyone on the same page.

What is your plan for training for your Virtual Professional and who is the main point of contact?

Consistently train and repeat key messages, as well as regularly use effective frameworks like SOPs (Point 3) and Play-Pause-Do (Point 7). These guides are part of the 7-Figure Business Roadmap, and additional resources are available through a free strategy call with MyOutDesk.

 

✔ Productivity

A variety of organizational tools will help employees and the business stay productive. Here are some tips and trips to immediately keep teams accountable and for managers to recognize patterns in productivity. Remember that during an adjustment period to remote work, employers should not expect employees to immediately produce the same amount of productivity.

When will you set up Virtual Professional logins to essential tools such as CRMs or other databases?

    • Use a password manager, like 1Password.
    • Manage projects & tasks with Trello, Asana, or Monday.com.
    • Store files on a cloud drive, like Google Drive.

 

 

✔ Scheduling

Videos and images can greatly improve communication among virtual teams. Video conference calls are the new (virtual) conference rooms and allow team members to show body language, facial expressions, posture, and hand gestures—all important aspects of communication. A

Find time to meet regularly & Confirm Virtual Professional work schedule & client availability restrictions

    • Manage schedules & track productivity on the MyTimeIn Client Portal
    • Submit support tickets for further assistance

 

Key Takeaways

Remote work requires an adjustment period for all employees. A business cannot simply apply the same systems and procedures from the physical office and expect the same productive output immediately. Treat the transition to remote as a retraining process where employees need to relearn how to work effectively in this new environment.

It is important for the management to maintain a fully supportive and flexible state of mind. Encourage and communicate a reasonable adjustment period for allowing mistakes, offering training, and consistently repeating key messages in order to foster a fully functional remote workforce. Key themes to embody at this time are that your team is a connected, supportive, and positive force; and mistakes are reinterpreted as positive opportunities.

We have a vested interest in your success! Every MyOutDesk client wants to maximize the ROI on their investment in virtual assistants. Our CEO Daniel Ramsey hosts a live mastermind discussion with MyOutDesk clients and discusses tactical, practical & utterly invaluable strategies to best utilize a virtual assistant while you scale your business!

 

It’s time to gain market share new by leveraging virtual assistants!

‘Grow Virtual’ with MyOutDesk Today

Access more business guides & Schedule a free consultation today!

 

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Scaling by Organizational Excellence: Levels of Leadership Competence

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According to the Corporate Executive Board (CEB), only 13% of company executives have confidence in the rising leaders at their firms.

Many businesses do not have a developed method to identify their prospective talent. To address the issue, offices need to reflect on their strategic leadership competencies. As low engagement and high turnover are extremely costly for businesses, this is how companies can prevent this inefficient waste of talent.

It takes more than just required skills to determine the right fit. Talent must also fill the important competencies for leadership. There are 8 key predictors of top leadership competence. The most crucial characteristics for talent positions for businesses are: 

  • Results-Oriented
  • Strategy Oriented
  • Collaboration & Influence
  • Team Leadership
  • Organizational Development
  • Change Leadership
  • Understanding of the Market
  • Inclusiveness

In addition, many leading businesses find that an eighth — inclusiveness — is essential to their performance.

 

Download the Levels of Leadership Competence Scorecard

Included: Free “Grow Virtual” Business Strategy Call

How to Use the Scorecard

Advanced = 5 Points
Intermediate = 3 Points
Needs work = 1 Point

 

You cannot succeed unless you measure success. With the leadership competency scoreboard, you can understand how to strengthen your leadership team.

  1. First, start with the key leader — you (the CEO).
    Rate your competency and be honest with yourself. You will be able to identify managing talent to work with you on building your business’ success.
  2. Management
    Allow your managers to rate themselves. You will rate them too and compare these scores.
  3. Measure areas of improvement
    This is the most important step. By identifying areas of need, you can build a plan. Should you hire new leaders or conduct training, you will improve your business synergy.If you use this formula, this exercise helps your company prevent turnover and identify areas of improvement.

By creating a growth map showing each of your employee’s strengths, you’ll be able to align your key talent to match your business needs and see what you need to balance. 

 

You’re in the game of finding the best talent — a candidate that isn’t only qualified but can meet your goals & objectives.

Scaling with Organizational Excellence

To scale, your business will shift to what we call the “They Do It” stage. We’ve written all about this in our international bestselling book “Scaling Your Business”. Get a free copy of our bestselling book today.

It is an exciting place to be. In the They Do It stage, the production of the company is no longer reliant on only you, the owner. Freedom is born here. A They Do It entrepreneur can take a day or two off (or a whole month), and the business continues to sell and move forward with the systems in place.

MyOutDesk virtual assistant services provide you with the flexibility, scalability, and cost-savings to adapt quickly to today’s changing business & market conditions. Skills are not our only consideration when hiring Virtual Assistants, we also consider their character, personality, and commitment to the job. We review their job history, and we gather information from their references (3 work & 2 personal references) with an FBI-grade background check.

See how smoothly you can start scaling and growing your business with virtual solutions through MyOutDesk. 

 

MyOutDesk can save you up to 70% on employment costs
Claim a free business strategy consultation & ‘Grow Virtual’ Guide

 

 

logan lyles the b2b show podcast with myoutdesk

B2B Podcasting: Launch one to distinguish YOUR business from the rest | with MyOutDesk Virtual Assitants & Sweet Fish Media Logan Lyles

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Producing a B2B podcast helps to establish your business as a leading source of expertise in your market, driving up your brand and credibility.

Right now, you have the ability to start a podcast and stand out from the crowd. Every business is looking to differentiate themselves from their competitors…and a B2B podcast is a perfect way to do that. If you want to launch a high-quality podcast, but need to protect your valued time … you can launch your podcast and upgrade your online presence with a MyOutDesk Virtual Assistant

Top talent Virtual Assistants bring you a huge return on investment.
Claim a free ‘Grow Virtual’ business strategy consultation today!

 

Why is it important?

Podcasting is exploding right now, and Sweet Fish Media has done B2B podcasting for over half a decade.

Today we talk to Logan Lyles at Sweet Fish Media, a podcast agency for B2B brands. Drawing on his background as a trained journalist and more than 10 years in the B2B sales & marketing space, Logan co-hosts a top-ranked podcast according to Forbes. Sweet Fish Media has launched over 100 podcast programs, totaling over 1,600 episodes! Their flagship podcast is the only B2B podcast to broadcast 7 days a week.

Check out these resources we mentioned during the episode:

  1. Podcasting for Business: A 26-Step Process
  2. To get a copy of the Go Remote Guide, Text MOD to 31196.
  3. Text Logan at (719) 657-7119 with your questions.

The podcast is very top of the funnel. It’s brand awareness. Launch & scale your business today with a MyOutDesk Marketing Virtual Assistant.

 

Don’t lift a finger, have Virtual Assistants launch your New Podcast Episodes!
Content Marketing with a Virtual Assistant — Everyone is doing it!

The secret business strategy that sets social media moguls apart is … leveraging virtual assistants (in many cases, more than one). Virtual assistants work for you full-time at up to 70% less cost than a traditional employee. Here’s what it takes to out-compete competitors.

If you do the math, you can get UP TO 3 full-time virtual assistants for the price of one traditional assistant! Save time for more important things by hiring a MyOutDesk Virtual Assistant.

Top talent Virtual Assistants bring you a huge return on investment.
Claim a free ‘Grow Virtual’ business strategy consultation today!

 

 

knolly williams houses dont have to be seen to be sold virtual real estate selling with myoutdesk

Houses Don’t Have To Be Seen To Be Sold – Virtual Real Estate Selling with Knolly Williams

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In this STRATEGY-focused webinar, understand the magic of selling physical real estate through virtual solutions. This year is your ultimate test.

Fun Fact: Knolly Williams doesn’t go to a showing UNTIL he’s already signing the listing agreement/selling/closing the sale. He’s worked remotely more than he has stayed in an office (started at 23 years old, and he’s in his early 50s now).

As a top-performing real estate broker who has coached tens of thousands of agents & brokers around the world, Knolly Williams has over 300 listings without ever physically seeing any house, and he’s been doing this since 2008!

 

Tune in to understand his remote business model and how he leverages his virtual assistants to prepare everything. Knolly shared very important tips, tricks, and resources on our topic: 

 

“Houses don’t have to be seen to be sold: Virtual Real Estate Selling”

  • The new mentality & discipline for selling remotely
  • How to do a presentation without being physically present & what they look like
  • How to handle objections
  • The proven Virtual Real Estate model

 

Agents didn’t think it was possible to effectively sell virtually until COVID-19 forced everyone to.

Knolly has been featured on ABC, NBC, FOX, CBS, Newsweek, and in over 300 newspapers worldwide. He is an author, trainer, national speaker, entrepreneur, real estate broker, and pastor of the Front Row Church.

 

Resources:

Knolly’s Sample Team Checklists https://bit.ly/2XmMWZ7

Knolly’s Sample Assistance Form https://bit.ly/36rAXO7

Knolly’s book “Consider it Sold!” https://bit.ly/3bU3LA5

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How to Rank on Google & Bing (The SEO Tips You Need)

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When it comes to your brand presence, are you happy with how you’re appearing on search engine results?

You want to appear on the TOP of search results with the main search terms of your product and services. With so much content out there nowadays, you can find your way to the top of search results with Search Engine Optimization (SEO).

In order to bring in high-quality and high quantity LEAD FLOW and traffic into your business, you need to dedicate copious hours to SEO daily. Attracting and retaining top digital marketing talent for your team is a time-intensive process.

However, a strong marketing team is one of the most important growth decisions you’ll make as a business owner. To reduce the cost and risk of growing your marketing team, consider a blended Virtual Professional team. Get a stellar full-time virtual marketing assistant now – at up to 70% less than the cost of a traditional employee.

Take a moment to schedule your Business Strategy Session today!

 

Top talent Virtual Assistants bring you a huge return on investment.
Claim a free business strategy consultation today!

What are the most important factors to ranking & SEO?

+ How to improve your SEO + rank higher on Google & Bing

Too technical? You can have a full-time highly qualified SEO & Marketing or IT Virtual Assistant working for you at full time, for up to 70% less than a full-time traditional worker. Schedule an interview with our talent pool today.

  • Website security & accessibility

Search engines love secure, always updated, and easy to read websites. Ensure that your WordPress or other Content Management System (CMS) plugins are installed properly and regularly updated. Ensure that your website is safe with a strong SSL certificate. Use the correct heading hierarchy (H1, H2, etc.) in the content body of each page.

  • Browser page speed, mobile page speed

Search engines take into account how fast your website loads on browsers and on mobile smartphones. Use Google PageSpeed Insights to understand where your website stands. To optimize your website’s speed, enable compression tools, like GZip, to reduce the size of your images and code. Improve your server response time and leverage browser caching.

  • Mobile friendly & responsive

According to Google, in the USA, 94% of people with smartphones search for local information on their phones. Interestingly, 77% of mobile searches occur at home or at work, places where desktop computers are likely to be present. Check to see if your website is mobile-friendly. What makes a website mobile-friendly? The work involved in making a mobile-friendly site depends on your developer resources, business model, and expertise.

MyOutDesk’s IT virtual assistants have the full-time skills you need to bring your company’s technological goals to life, plus they’re much more affordable than an in-house consultant or employee. Schedule an interview with our talent pool today.

 

Top talent Virtual Assistants bring you a huge return on investment.
Claim a free business strategy consultation today!

 

  • Your Domain Authority

What is domain authority? This is a search engine ranking score determined by several analytics companies’ algorithms (think of it like your website’s credit score). Websites with a very large number of high-quality external links (such as Wikipedia or Google.com) are at the top end of the Domain Authority scale

  • Optimized Content

Understand the fundamentals of keyword and user intent research. Your website will rank higher with pages deemed as having high-quality content. This is based on an understanding of your audience. Use the same language as that of your audience to provide the information they’re actually looking for (the who’s, what’s, when’s where’s, why’s.)

Your articles and blog posts should be longer in (high quality) content (between 800 to 1,000+ words). Longer articles tend to rank better in organic results. Include captivating calls-to-action or clear next steps. By understanding the readers and your buyers’ journeys, they will read your content and stay on your pages longer, which helps your domain authority!

  • Technical SEO (Meta descriptions)

You need to have a great meta setup for your website. Meta titles, meta descriptions, and meta tags are the language and content that search engines, like Bing or Google, look at first and display on search results. You include this in your page’s hidden code so that search engines have a clear understanding of the abstract of your content, as well as how you want to display pages in search results for viewers. 

If you need help or want to explore some ideas, Schedule a free Strategy Call today.  

 

  • Social Signals

Your new content should accompany features from social media as well as other websites. The more your links appear on other high-quality pages and content, the higher your rank. A seamless full-time digital marketing campaigner works for this. You can have a full-time highly qualified SEO & Marketing or IT Virtual Assistant working for you full-time, for up to 70% less than a full-time traditional worker. Schedule an interview with our talent pool today.

 

Top talent Virtual Assistants bring you a huge return on investment.
Claim a free business strategy consultation today!

 

Thrive with MyOutDesk, your partner in the remote workplace serving 6,000 clients. Last year, we saved our clients $55 million as the highest-rated virtual assistant company with more than 500 verified 5-star business reviews.

entrepreneur surrounded by virtual graphics listening to a podcast

Back by popular demand: 23 tips for Quality Podcasting [Pt. 2]

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You asked for it. We heard you.

In Part 1, we explained how the most competitive entrepreneurs of small businesses can easily produce high-quality podcasts & content. Their social media presence is managed at a full-time capacity.

As requested, we’re continuing our tips to help you outshine competitors. (Also stay tuned…next week we’re dropping a BIG podcast strategy resource.)

Here are our top 23 tips for launching a quality podcast.

Virtual Assistants are up to 70% less than the cost of a traditional employee and will work for you on a full-time basis. Virtual Assistants are the powerhouse behind quality podcasts, webinars, Youtube videos, Tweets, Facebook posts, Instagram photos, and Linkedin articles.

If you want to launch a high-quality podcast, but need to protect your valued time … you can launch your podcast and upgrade your online presence with a MyOutDesk Virtual Assistant

 

Top talent Virtual Assistants bring you a huge return on investment.
Claim a free business strategy consultation today!

 

𝗘𝗮𝘀𝘆 𝗟𝗶𝘀𝘁𝗲𝗻𝗶𝗻𝗴 for Strategic Business Success & understand the CARES Act: 

 

 

1) Quality matters

There are too many shows out there today for mediocre work to stand out. Maintain high quality with a dedicated production process, combined with the rest of the following tips!

 

2) Give your podcast a format

Like watching any morning live show or night show (like The Tonight Show with Jimmy Fallon), there are patterns and regular “segments.” People need this stuff, they need the structure.

 

3) Energy REALLY matters

Experiment by not talking like you would normally talk … rather you have to be a caricature of yourself. Build a marketable voice and persona, otherwise, you’ll sound like NPR announcing Mozart’s 3rd Symphony (not that there’s anything wrong with that). A profitable podcast needs a profitable voice)

 

Check out the MyOutDesk’s ‘Scale The Podcast’

 

4) Commit to doing a regular show

minimum of 1x per week. Never miss a release ever. People need rhythm in their life

 

5) Plan on doing this for a year with no listeners

To set expectations, it takes quality – AND- quantity to gain traction and credibility. Low viewership is common, but it starts to build slowly but surely as you build more episodes. When your content is piquing interest and utilizes optimal tags and search terms, you will start gaining more traction

 

6) Don’t “wander” around the interview, looking for buried gold in the guests’ story

Instead, discover the gold ahead of time in a pre-interview, then “uncover it” during the convo. It’s common to do pre-interviews and also to ask for “tickler” questions so that both parties are amply prepared during the recording session.

 

7) Get an amazing cover art

Don’t do it yourself. Graphic design and marketing professionals are 70% the cost of a traditional employee and ready for interviewing from MyOutdesk Virtual Assistants.

 

8) It’s not about you, it’s about the audience!

Always remember — the audience doesn’t care about you. All they care about is themselves. Always angle the content around what matters to them, or else you won’t have any listeners. Everything about them!

 

 

9) Be part of the traveling troupe

Plan and arrange to appear regularly on lots of other shows to get people to listen to yours.

 

10) Don’t be boring

Provide not only substance but entertainment. People aren’t looking to be spoken at, but rather engaged to find a deeper understanding of a certain interest. You need to hold their hand in a fun way to learn and ultimately a sale.

 

11) see number 10

It’s that important.

 

12) Don’t do long intro music

No one likes it. Short and upbeat. This is not a TV show, but a digestible podcast. If you lose their interest, they will press skip.

 

13) Ask for ratings and reviews, quickly, every single episode

In your segment transition or outro, when you know that the listener’s appetite is full and content. Ask quickly for their rating. Explain that reviews help keep high-quality content running.

 

14) Look for authors who are about to release books

When authors have something to promote, that’s the best time to gain big guests. The same goes for any professional prompting a big project (actors, politicians, etc.).

 

15) Launch big.

A big launch can carry you far. Have a few episodes published for the launch. You can also create a “pilot” clip that is a short intro episode that teases the first few shows.

 

16) Don’t talk too much if you’re interviewing

People want to know the guest’s story, not your opinion. As a podcaster, we see this mistake a lot (and probably make this mistake too much).

 

17) Never read a script

Don’t read anything. It’ll never sound natural. Talking points are fine, not sentences to recite.

 

18) Use Zoom to record interviews

Zoom is a great platform to record both audio and visual content. You’ll be able to purpose one interview into a live webinar, podcast, any noteworthy screenshot, video clips, and audio clips.

 

 

19) Record video and put it out on YouTube

There’s no reason not to. You’re recording anyway, so it’s no extra work.

 

20) Consider recording videos with your phone instead of your webcam

For those on a budget, a smartphone camera may have a better quality video than your laptop’s webcam. So use your phone’s camera for the editing, while using your laptop camera for broadcasting to your interviewee. Then, mix the video with the recorded audio on Zoom. The results reveal a big difference, but it is a lot of work, so this is totally optional.

 

Even better, use a DSLR camera (but now you’re talking about a pretty advanced operation).

 

21) Don’t use Zoom’s green screen backgrounds

The rendered picture makes it too cheesy. Instead, buy a cool paper canvas background on Amazon for $50. It’s simpler, and looks way better!

 

22) Good lighting

Lighting matters if you are expecting to publish your video. Get a good-size ring light (easily found on Amazon) or some other good lighting.

 

23) Edit out the boring stuff

People will turn off the episode and will never listen to another one again. Take this as a fair warning: edit out the clutter and the crud.

 

24) Turn quotes into image cards for FB & IG

During the editing process, allow the production team to note any highlights and pull those quotes into nice, marketable visuals.

 

25) Have fun!

Last but not least. :) High quality comes with a great mood.

Top talent Virtual Assistants bring you a huge return on investment.
Claim a free business strategy consultation today!

 

Thrive with MyOutDesk, your partner in the remote workplace serving 6,000 clients. Last year, we saved our clients $55 million as the highest-rated virtual assistant company with more than 500 verified 5-star business reviews.

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