Every week, your website generates hundreds, if not thousands, of visitors to your website — but only a few become the leads that you want. What should you do to increase the number?
In this article, we’ll explain:
- The digital marketing team of 2021
- Effective sales development operations
Your sales & marketing capacity & focus…
… might be keeping you from generating more leads, traffic, and generate revenue.
As an entrepreneur, you can have a huge impact on your marketing if you learn to fragment your top efforts. Rather than trying to market to your entire database (losing many leads in the process), you can take a segmented approach.
Think Through the Flow – Marketing
The secret business strategy that brings traffic to the top performers is … leveraging virtual assistants (in many cases, more than one). Virtual assistants work for you full-time at up to 70% less cost than a traditional employee. Here’s what it takes to outcompete competitors.
When you think about it even on a tight budget, you can bring on full-time digital media presence — and save time while producing high-quality content. It’s no secret that your competitors with media production engines are leveraging assistant labor, namely virtual assistants. Your flow of projects and tasks will be less daunting with MORE minds and MORE accountability – ll while saving on overhead costs.
Virtual assistant roles in Marketing Operations & Departments
‘Virtual assistants’ was THE trending topic of 2020. With the new year (2021), there has never been a more important time to optimize your virtual business operations — as those who have today’s market share already has completed during the pandemic.
The right virtual business operation with assistants will have the capacity to complete all the necessary grunt work — so that you & your local team can concentrate on producing higher-level results & growing the business. Businesses, firms & agencies should focus on doing only what they do well, and outsourcing the rest. This is the essence of a competitive advantage.
Highly vetted virtual assistants have the core competency and skills (at up to 70% less) for:
- operations coordination
- content production
- social media coordination
- campaign coordination (email, socials)
- bookkeeping assistance & collections
- customer service
- lead generation
- sales development & prospecting
- public relations
- project & task coordination
Think Through the Flow – Sales Development
“Once we get that lead, that’s where my MyOutDesk virtual assistants come in – they’re following up on those leads, getting them on our calendar and making our time more efficient. It saves us literally hundreds hours of time because we don’t have to skim through all of those individuals to find the most qualified people – and it’s changed our average case size from $325,000 to over $850,000!”
Never miss a lead opportunity with a Sales Development Rep (SDR)
Our client, Amy, has an SDR who handles at least 100 calls per day, and he reaches out to new leads within 5 minutes of their inquiry. Out of those, Amy shows up to work to close the already-qualified leads. She saved hundreds of hours & closed 142 transactions which is 7 million in trackable sales volume and over 200,000 in commissions!
Sales development representatives are seasoned in lead generation with the primary responsibility is to generate new leads to save time for the sales team. The responsibilities of the representative include:
- Build client relationships through cold call, warm call & respond to inquiries
- Nurture prospects, follow up, record data, screen & qualify leads
- Move leads through sales funnel, set appointments & manage communications
- Email outreach, research market trends, prepare business reports
- Generate leads through email campaigns, events, social media, telemarketing, search engine optimization, and other methods.
With the skillsets to match, a sales development representative can be a powerful addition to your sales and marketing team (up to 70% on employment costs) all while helping you to scale business.
Example SDR Calls, Scripts & Recruitment Tips
We’ve compiled all the tips and strategies you need to easily recruit & implement the perfect Sales Development Representative. Focus on talent aquisition, time-savings, and lowering overhead.
View and download our SDR resources guides, here.
Outpace the competition & scale your operations for 2021
ENVISIONING OF A NEW REALITY FOR YOUR BUSINESS
Simply put, MyOutDesk equips entrepreneurs & business owners with tools, strategies, and virtual employees – and when combined, businesses have a competitive edge and find growth while efficient systems and processes are put in place.
MyOutDesk proudly provides additional free business growth guides, books, and strategy calls.
See what we are about, and schedule a free consultation with us. We’ll take the time to learn more about your business and offer solutions to foster top talent and lower operational costs for your company.
Experience The Difference
MyOutDesk can save you up to 70% on employment cost
Claim a free business strategy consultation & ‘Grow Virtual’ Guide
Did You Know? MyOutDesk’s origin story is set during the last global financial crisis of 2008. Yes, that’s right — our business started by scaling businesses with virtual assistants during a recession! Pioneers of virtual assistant services, our first client in 2008 went from five to seventeen VAs with a completely revamped organizational model in short order, and he told MyOutDesk, “Our virtual professionals have shaved $250,000 off our monthly overhead.”
Marketing Virtual Assistants for Your SEO: Link
Explained: What is a virtual assistant? Link