The foundation of any professional empire is recruitment and retention. Because people are the material that makes up your business, and that material needs to be strong and long-lasting. In this webinar recording, you’ll be encouraged to reflect on this topic, and how it pertains to your specific company needs. Nowadays remote work is the new normal, and believe it or not, it actually has gotten easier to implement remote services to help you recruit the right people. All the while saving you up to 70% of the cost of a traditional employee!
R&R has a different meaning from 9 to 5, and it isn’t rest and relaxation; it’s recruit and retain. We talk about exactly how to best do that, here in this webinar series with Dan Stewart, president of Happy Grasshopper.
[Virtual Success Webinar Series] This mastermind webinar shows you how to:
Leverage recruitment strategies. What you need to know to attract instead of recruit. Attract competitive talent without seemingly “recruiting.”
Nurture & break the cycle.Break the churn-and-burn cycle & nurture productivity with your current team.
Scale business & improve processes. Understand the entrepreneur’s scale strategy. Build an engine to efficiently process recruits & new hires.
Use VIRTUAL best practices.Metrics, tools, and filters. How to recruit remotely.
Key Takeaways
Identify, Attract, Retain. If you’re more certain of what you want, you WILL get it!
Know the Power of Questions. Slow down and think about the right questions to ask. What’s the purpose of your prosperity? What’s your overall GIANT GOAL?
QUESTIONS lead to… CONVERSATIONS … which lead to RELATIONSHIPS … then to OPPORTUNITIES … and lastly to SALES. (Read more)
Recruitment is a process of EXIT and ARRIVAL EXIT. Receives a signal that they’ve outgrown their former life ARRIVAL – In a new, fantastic adventure, opportunity, career, or way of thinking. Ask yourself, “Are you going to be the HERO of the story, or the GUIDE, the MENTOR?” — YOU ARE THE GUIDE!
2 Recruiting Styles. 1) OBI-WANs recruit and depart. They show up, and then they’re gone! 2) LUKEs stay on a mission with the recruit, someone they go to battle with. They stay on the mission together.
Dan Stewart is a veteran of multiple startups with over 10 years of experience in helping businesses save more money, while also making more money.
Now that we’ve established the importance of recruiting and how to keep good talent around, let’s talk about the best way to achieve all of that. In a world quickly becoming increasingly remote, it pays to lean into that trend. This is why it’s become highly recommended to look into virtual staffing solutions, like MyOutDesk. Let’s take a look at an easy-to-digest list of exactly why a virtual professional can be right for just about anyone…
Recruitment Duties Solved by Virtual Assistants
Industries: Professional Services, Healthcare, Retail, Mortgage & Lending, Real Estate, Residential Services, Cannabis, HRO & PEO, Insurance, Finance, Creative Agency, IT, Web, Technology, and more!
Prospecting
Outbound Prospecting recruitment calls and follow-up
Cold calling
Pre-screening
Recruitment cycle coordination
Calendaring and appointments
Example Real Estate Recruitment Duties Solved By Virtual Assistants
Calling realtors/agents & set up appointments with brokers
Check-in with monthly RE exam passers
From the initial interview to an office visit
Example Healthcare Recruitment Duties Solved By Virtual Assistants
Healthcare-educated staffing solutions
On-boarding paperwork
Director of Traffic
Virtual reception
Business leaders, take your time back & let virtual assistants grow your company talent!
Company growth potential with virtual recruitment assistants
Successful individuals and businesses often do not have the time it takes to hire and train a talented individual properly. You should be leveraging this job to experts who have already mastered recruiting and training. Imagine only having to sit back and observe as your expert recruiter leads a deep dive into three impressive candidates’ personalities, operating styles, successes, failures, learning experiences, and more… Then having the confidence that they’ll pick the one who’s the exact right fit for your business needs.
The math is simple with an enormous ROI. A full-time Recruiting Virtual Assistant will lower your costs, reduce overhead, save time, and leverage professional talent for your company.
MyOutDesk’s Commitment to You
We’re in the business of helping you find the best solutions for ‘hybrid’ virtual & physical offices. If you need help or want to explore some ideas, you can schedule a free Grow Virtual Strategy Call with us today.
Experience The Difference
MyOutDesk can save you up to 70% on the employment cost
Claim a free business strategy consultation & ‘Grow Virtual’ Guide
Understand what types of personnel will best fit your needs. Read this guide to find answers to these questions:
What is the difference between a freelancer, an employee, and a virtual assistant?
What are the pros and cons of a freelancer?
What are the pros and cons of hiring a new employee?
What are the pros and cons of hiring a virtual assistant?
Are freelancers or new employees more effective?
First let’s define the differences between the 3 types of personnel that we’ll be comparing.
What is a freelancer?
A freelancer is a person who works independently to fill a needed capacity for a business. Freelancers are not considered an employee, and they work for themselves. They are contracted by businesses to perform a specific job, and they set their own schedules.
Freelancers can be found within almost all industries but are most commonly employed in writing, technology, marketing, producing art & media, art, education, design, and more.
Who is considered an employee?
An employee is someone who receives compensation as a result of employment, oftentimes working full-time for a business. With employees, businesses are usually required to file the proper paperwork, maintain tax compliance, and observe medical and vacation benefits.
What is a virtual assistant?
Virtual assistants (VAs) are outsourced and usually full-time hires who provide assistance in sales development, calling, marketing, administrative, and customer service functions to their clients from a remote, home office and typically from a different country.
Who should I hire? New Employee, Freelancer, or Virtual Assistant?
Hiring A New Employee
Hiring a new employee, or rather an entry-level or mid-level individual to your company will ensure that you have someone who is willing to learn and grow with the company. However, there are several factors to consider.
Employees are paid a daily wage and you can ask them to do any work that is required, as long as it falls within their job description. This means they are more likely to do the required work but will cost more than freelancers. They’ll probably want benefits and a raise. Be prepared to fill out & file all the appropriate paperwork. You will also need to provide all the equipment. They will probably need a computer and a desk. If they work from home, you’ll have to pay for their internet connection.
It is known that hired employees will eventually leave at some point. This in turn has a negative impact on productivity, as existing team members get used to working with one another and it becomes a more difficult transition for someone new to come into the team.
Hiring a new employee and bringing them into your team. This is often beneficial, as you have someone who is loyal to your organization and will be willing to work even harder knowing that they are representing themselves in work ethic.
New employees are good because they tend to have more energy. They can be a fresh start after all the previous workers who didn’t work out. However, new employees cost a lot of money and time to hire.
To recap…
PROS of Hiring a New Employee
Consistent work & talent
Can grow and adapt with the company
Loyal to the organization; addressable & accountable work ethic
Can do any work that falls within their job description
CONS of Hiring a New Employee
The business provides work equipment
Tedious recruitment process, paperwork, and administrative bookkeeping
Costs from taxes and fringe benefits, such as sick & vacation PTO, and medical benefits
If a new employee doesn’t sound like a right fit, continue reading to see if a freelancer or a virtual assistant is what you need.
Freelancers can be hired by the hour, or one lump sum as agreed, for a project; and will work on specific tasks you provide. This means that, for a small job, they can potentially be cheaper than employees who generally need to be paid a daily wage. Hiring a freelancer typically means less paperwork and they usually provide their own equipment.
If you hire a freelancer, they won’t get any benefits or raises, so in many instances, their negotiated costs could result in paying them more than a new employee. This means that at times, for a bigger project, your company may end up having higher costs than it would have with new employees.
However, freelancers are not always willing to do work that might be required that is not detailed in their initial agreement. For example, if you need a programmer to write software for your business but the only programming skills listed on their resume is ‘can code a calculator’ then you will probably be wasting your time asking them to write an entire new suite of business management software. You have to make sure the freelancer is skilled enough for your job and that they have good references.
Freelancers are good because they can help you at a moment’s notice. They’re also less administrative upkeep than new employees but may have less motivation to understand your full vision and scope of work. It may take several tries to find the right freelancer to work hard and do the job right.
To recap…
PROS of Hiring a Freelancer
Can help you at a moment’s notice
Less administrative upkeep
Easy to replace; good for short-term jobs
Can work for an agreed lump sum
Typically provides their own equipment
Can be more affordable than an employee, depending on the project
CONS of Hiring a Freelancer
Not always willing to go beyond the agreed scope of work
Less motivated to understand your full vision or scope of needs
It May take several tries to find the right freelancer for the project
Can be more costly than an employee, depending on the project
If a freelancer doesn’t sound like a right fit, continue reading to see if a virtual assistant is what you need.
So, Are Freelancers or New Employees More Effective?
To answer this question: If you need, for example, a new program written from scratch so that the software can be sold as an app or on a platform (with little to no upkeep required), then it is recommended to hire freelancers. You will save money and probably get it done quicker than if you wait for employees.
On the other hand, if you want someone to write software for your business (that requires regular maintenance and upgrades) and integrate it into a database so that the software will be used by multiple employees, then it is recommended to hire a new employee for the role. It might cost more, but it will probably save you time and is more efficient.
ULTIMATELY, you can find common ground and hire a virtual assistant if you want the good qualities of both a freelancer and an employee.
Hiring A Virtual Assistant
Virtual Assistants offer the flexibility that businesses need when finding freelancers but also ensures accountability, professionalism & loyalty as any prized in-house employee. Beyond that, virtual assistants offer more affordability than any other type of personnel.
A talented, experienced, college-educated virtual assistant can handle the essential parts of your operations, so you & your team can focus more on making more deals and growing the business! (Even while cutting your costs — saving you up to 70% on traditional employee costs)
Here are ESSENTIAL tasks a virtual assistant can do to help grow your business:
The first thing we should consider is the nature of employment. What motivates people to work? Are they working for their own well-being and happiness or are they simply complying with orders from a superior?
We have just the right suggestion. Hire a vetted & experienced virtual assistant who is already experienced in what you need to accomplish or has the potential to do it with the right guidance. That way you can avoid unnecessary training costs, less risk in lost costs from failed searches, and save significant overhead costs!
ENVISIONING OF A NEW REALITY FOR YOUR BUSINESS
Simply put, MyOutDesk equips entrepreneurs & business owners with tools, strategies, and virtual employees – and when combined, businesses have a competitive edge and find growth while efficient systems and processes are put in place.
MyOutDesk proudly provides additional free business growth guides, books, and strategy calls.
See what we are about, and schedule a free consultation with us. We’ll take the time to learn more about your business and offer solutions to foster top talent and lower operational costs for your company.
Experience The Difference
MyOutDesk can save you up to 70% on employment costs
Claim a free business strategy consultation & ‘Grow Virtual’ Guide
Did You Know? MyOutDesk’s origin story is set during the last global financial crisis of 2008. Yes, that’s right — our business started by scaling businesses with virtual assistants during a recession! Pioneers of virtual assistant services, our first client in 2008 went from five to seventeen VAs with a completely revamped organizational model in short order, and he told MyOutDesk, “Our virtual professionals have shaved $250,000 off our monthly overhead.”
BoomTown Real Estate CRM is the all-in-one platform that gives small to midsize businesses the edge they need to increase their sales, grow more efficiently, and thrive in a competitive marketplace.
But before we get into what BoomTown CRM does for real estate agents, let’s take a step back and ask: What do you need from your CRM?
Aside from simple contact management tools like address books and calendars, you should also have reporting capability so you can keep tabs on your sales pipeline and profitability. You want a system that will analyze your data for you so it’s as easy as possible for you to make informed decisions about how best to grow your business.
How BoomTown CRM works
BoomTown is also perfect for new agents because it features a one-time, easy-to-read training module that will allow you to start making money almost immediately. Above all, there’s a reliable customer support team to help answer your questions and solve your problems.
So what benefits does BoomTown have to offer small businesses like your real estate office or individual agents?
Let’s take a look.
BoomTown CRM Features
The BoomTown Real Estate CRM includes a full suite of features, including IDX site integration, seller lead suite, automatic CRM-to-Lead conversion, IDX feed, social integration, lead routing & follow-up emails, customizable landing pages for hot leads, and more. BoomTown also automates your pipeline management by presenting you with immediate access to hot leads.
IDX Website – Multi-Site
Multiple Website Themes
Site Customization
Landing Pages
NOW Mobile App Hot Sheet Customizable Smart-Drip Plans
BoomTown Real Estate CRM is a sure bet for building and tracking your clientele. The software allows agents to schedule meetings and sync with third-party apps, and track leads in a simple pipeline management system. When it comes to building your clientele, you can quickly and easily search through your database of contacts using filters like geography, contact information, notes, etc. You can then sort them into custom lists based on their interest category.
BoomTown Real Estate CRM is a great solution for real estate agents and brokers to streamline their business processes while maximizing their productivity.
Since 2006, BoomTown has been bringing together world-class lead generation, CRM software, real estate websites, and mobile app technology – but creating this industry-changing platform wasn’t an easy task, and it faced daunting initial competition.
Join BoomTown Co-Founder & CEO Grier Allen as he shares his experience as the Co-Founder & CEO of BoomTown, where he has worked relentlessly to build & optimize a seamless lead generation & conversion platform used by top agents & brokers to grow their real estate business in today’s online real estate economy.
BoomTown isn’t “just another” agent website company – it’s a major industry leader in real estate technology. It was recognized on the Inc. 500 list of fastest-growing companies in 2011, 2012, and 2013, and its software used by 25% of the Real Trends top 500 teams and current partners include BombBomb, Mojo Dialer, RPR, and Bandwidth.
In 2018, Grier was named to The Swanepoel Power 200 list for the second time, ranking #132, and #16 in the Technology Executives category – highlighting his presence as a key driver and influencer making the big changes in the real estate industry.
In this exclusive interview, you’ll find out what drives him, and where his vision for real estate technology will take us in the future.
What a productive real estate team in 2021 looks like
Don’t box yourself! Outsourcing opens up your world to the talent that’s more affordable and probably more fit with your needed skill sets, saving you tens of thousands from additional office space, and other significant expenses related to in-house hires.
“Outsourcing makes the hustle better — because you’re not burdened with many/growing expenses that you’ll need to figure out how to cover and hit profit”
Focus on your growth & scale your operations
ENVISIONING OF A NEW REALITY FOR YOUR BUSINESS
Simply put, MyOutDesk equips entrepreneurs & business owners with tools, strategies, and virtual employees – and when combined, businesses have a competitive edge and find growth while efficient systems and processes are put in place.
MyOutDesk proudly provides additional free business growth guides, books, and strategy calls.
See what we are about, and schedule a free consultation with us. We’ll take the time to learn more about your business and offer solutions to foster top talent and lower operational costs for your company.
Claim a free business strategy consult
MyOutDesk can save you up to 70% on employment costs
Claim a free business strategy consultation & ‘Grow Virtual’ Guide
Did You Know? MyOutDesk’s origin story is set during the last global financial crisis of 2008. Yes, that’s right — our business started by scaling businesses with virtual assistants during a recession! Our first client in 2008 went from five to seventeen VPs with a completely revamped organizational model in short order, and he told MyOutDesk, “Our virtual professionals have shaved $250,000 off our monthly overhead.”
Marvin is a top-ranked, nationally recognized financial advisor with a focus on helping people invest & save more wisely for their golden years. As the founder of Compass Retirement Solutions, his team leverages MyOutDesk virtual assistants for both administrative & inside sales roles, and on average, they’re making him over a 20x ROI – and sometimes even more.
“My virtual assistant made me $43,000 in commissions less than half an hour ago, so if you’re still on the fence about hiring one, my advice is: just do it. The ROI on our virtual assistants is amazing – it’s definitely going to finish the year over 20x…”
Marvin isn’t just leveraging his ISAs for prospecting: he’s also using them to prequalify prospects, which saves his team of advisors countless hours – and lets them focus on advising only qualified prospects who are ready to take advantage of his expertise. This is only one of the many strategies Marvin has used to grow his business into the #3 financial advising firm in the United States. Take Marvin’s advice: just do it! Schedule your Double My Business Strategy Session now!
Marvin grew up in a working-class family in St. Louis, with little money. The first in his family to earn a college degree, Marvin put his law school education on hold to help care for his grandmother after she was diagnosed with Stage IV cancer. Marvin soon discovered that, although his grandmother had worked her whole life, she was still susceptible to financial turmoil as a result of poor financial advice and a stock market crash. Inspired to help other, hardworking retirees, Marvin became a broker for a large financial institution in 2005 before founding Compass Retirement Solutions.
“Once we get that lead, that’s where my MyOutDesk virtual assistants come in – they’re following up on those leads, getting them on our calendar and making our time more efficient. It saves us literally hundreds hours of time because we don’t have to skim through all of those individuals to find the most qualified people – and it’s changed our average case size from $325,000 to over $850,000!”
In 2016, he received the Salute to Business Excellence Award as voted by the St. Louis American Newspaper, and also that year, he was an honored recipient of the St. Louis County NAACP Distinguished Legacy Award. Schedule your Double My Business Strategy Session now, and drill down on doing your one thing to the absolute best of your abilities.
Tune in as we discuss leadership strategies for – crisis management, executing flexibility, accessing pivots & improving your cash position. Schedule a free Thrive Strategy Call today.
This special webinar includes 𝗙𝗥𝗘𝗘 limited-time access to:
1) Famous book “Scaling Up” + tools & worksheets
2) #1 bestselling business book “Scaling Your Business”
3) Business strategy consultants + thrive guides
Free Thrive Guide + Strategy Consultation
We’re joined by Bill Gallagher, CEO of Scaling Coach. Bill Gallagher is a business coach and master facilitator with over 30 years of entrepreneurial and executive experience. Bill has spent the last 15 years coaching and training others in leadership and performance and previously led 4 companies of his own and been a partner or executive in 2 others. Bill discovered the Rockefeller Habits and Scaling Up 20 years ago, has used them in his own companies.
Today, Bill coaches leaders and teams across more than 25 cities in 11 countries and the host of the Scaling Up Business Podcast. He is a passionate and playful presenter, and his clients, at all stages, share a hunger to grow successfully with an openness to new approaches and thinking.
It costs tens of thousands of dollars to attend one of Bill’s Scaling Up Institutes, and today you can access his timely knowledge here for free! If you need help or want to explore some ideas, book aSchedule a free Thrive Strategy Call today.
Free Thrive Guide + Strategy Consultation
Bill shares his strategies to lead in today’s uncertain times.
Lead Without a Plan — Although this sounds like terrible leadership, IF you relay that you’re FIGHTING through any crisis and problem, and when you work collectively with your team, you can figure out and make astounding pivots with your leadership.
Continue to hold the vision and communicate
Fight like hell
Ask your people for help
Radical Requests — Get access to improving the situation. Instead of feeling confined, ask what you really need! Don’t wipe yourself out, BUT work with a solution — For example, with clients & prospects, you can ask, “What do you need? What can I do for you instead?” It can help you turn situations around and come out with success and growth!
Name That Feeling — it takes courage to show emotions, and courage needs strength, to be a whole human! Nobody’s great—there are moments that you are, and moments that you’re not. Emotions make you human. There is power and courage in being a leader. Being human as a leader gives your people a truth, that you’re not faking it to make it. Self-awareness & mindfulness. Calling it out as a practice of acceptance—it becomes a powerful thing. Call it out and go with it!
Execute Flexible — Working remotely to keep the business going. Technology can help you manage virtually. At the same time, don’t change or abandon your long-term vision and goals. Shift priorities, or even strategies! Metrics and dashboards? It might be missing since you moved virtually. Some tools and apps can help you out and keep it up. This helps people know if we’re collectively hitting metrics and KPIs. Keep the progress visibility out there!
Let People Get Off the Bus — People who continually resist might not be a good fit in your environment. There might be a better place for them to win. How do you get people in this space and get the right requests out there? By leading up in the front and leading by example. Work with your team, and ask them what they can do. Keep nudging them up. Make a list of radical requests and have them do one while you are encouraging and helping. Fully appreciate and acknowledge the radical request from both perspectives.
Be a Trend-Spotter — Acknowledge the weaknesses and strengths in the world and yourself right now. What do they need? What can you do better? Pivot your business around what people need, and you might see opportunities. This might be the same business to different people, or a different business for the same people. Look for trends far outside the norm, and look broadly across the world. Bill shares his SWT tool—strengths, weaknesses, and trends. Start using this tool for in your industry, then for your region, and afterward go even broader!
In this special webinar, we share an effective & proven recruitment model that is entirely process-driven, where you can find predictable results in bringing high-caliber talent into your team.
What you’ll learn in this webinar:
The biggest mistakes that businesses make with talent acquisition
Bulletproof Process on Ad Placements
How to take advantage of short term opportunities in our labor market
MyOutDesk can save you up to 70% on employment costs
Claim a free business strategy consultation & ‘Grow Virtual’ Guide
In today’s unprecedented time, there is a real opportunity to grow your business.
BIG NUMBERS: 50k people per day are applying for unemployment. This is a time to take advantage of the short-term trend. Talent has never been more available and affordable.
Normally, there is a huge gap between the number of available workers and the number of available jobs. Usually, there are more available jobs than qualified, quality workers.
When COVID-19 hit, this caused lots of layoffs
Today during the pandemic, the trend has changed, and there are more quality workers who are ready for hire. This massive shift in the market will eventually go back to normal.
If you have the foresight, start talking to candidates now and have the opportunity to get better people who were laid off by older, destabilized companies.
The labor opportunity window is open right now.
TALENTED LABOR WITHOUT DISTANCE LIMITATIONS
For almost any function that can be done remotely and doesn’t require physical space, virtual assistants for recruitment, marketing, & administrative jobs are cost-effective and allow us adequate focus & time for our functions.
MyOutDesk Virtual assistants are known to exceed expectations in providing excellent customer service and seamless administrative operations.
We will save you up to 70% on employment costs with experienced virtual assistants, precisely matched for your strategic needs. To book an interview with those in our talent pool,click here.
MyOutDesk can save you up to 70% on employment costs
Claim a free business strategy consultation & ‘Grow Virtual’ Guide
Patrick Johnson, CEO of Talentuition (a MyOutDesk client) provides Recruitment Process Outsourcing (RPO) services to Professional Employer Organizations (PEOs). They focus on “process outsourcing” more so than traditional headhunting or recruiting.
Recruitment Fundamentals
The mistake in prioritizing skills & experience over culture fit & talent.
Recruitment should follow this order: Culture fit, talent, skills, and experience
There are two things you can’t teach people: culture fit & talent. So skills and experience can follow.
What is culture fit when hiring?
The right candidate who matches your culture is the one you’ve considered once before, (think this mentality) : “We’re not ready to hire yet, but as soon as we do we want you.”
When hiring, culture fit usually gets bumped down when skillsets & experience get prioritized over. Again, remember to prioritize in this order: culture fit, talent, skills, experience. This webinar goes into detail on the technicalities of posting your jobs while attracting the right culture fit.
How to know if it’s talent or not
In basketball drafts, Player A has played ball for 10 years and they know how to do everything (he has the skills & experience). Player B is someone who can do the shots, the dunks, and the plays — he has the talent! With the both of them together, the culture is the team.
Tip: People apply to several companies at the same time — so the response you make puts you out there in front of other companies for the candidate. Never be that employer who doesn’t reply to any questions.
2 Reasons to Recruit Now
#1 Lots of people got laid off with the pandemic, even those who had 10+ years & are highly sought after — you can get them now!
#2 Now is also the perfect time to make timely investments in your business, use thedowntime so you can push your curve steep when you bounce back.
Contact:
You can contact Patrick Johnson at Patrick@talentuition.com, visit their website:talentuition.com, or email info@talentuition.com.
You can connect with Daniel & MyOutDesk to leverage virtual assistants. We have a vested interest in your success! Every MyOutDesk client wants to maximize the ROI on their investment in virtual assistants. Our CEO Daniel Ramsey hosts a live mastermind discussion with MyOutDesk clients and discusses tactical, practical & utterly invaluable strategies to best utilize a virtual assistant while you scale your business!
It’s time to gain market share new by leveraging virtual assistants!
‘Grow Virtual’ with MyOutDesk Today
Access more business guides & Schedule a free consultation today!
Marketing agencies need bandwidth in order to create impactful reach for their clients and to continue to scale their business.
To scale an integrated enterprise of marketing professionals, it can get very expensive, and without strong capacity meets less marginal profits. (FYI: You can save over $90k per year.)
With any growing marketing agency, more clients mean balancing more nuanced tasks and roles. When marketers take on too many assignments, their creativity can take a dip. Often, marketing agencies opt to use freelancers to complete minuscule tasks on the agency’s behalf on an ad-hoc basis.
Matt Buchanan is the founder of Pioneers of Marketing. His marketing agency helps well-known clients each earn over 1.5M on social media through direct messaging — and that’s only one revenue stream!
Matt has 4 MyOutDesk Virtual Assistants working for his marketing agency! “They are very professional & very timely. I’m grateful for them and for all the wisdom shared by MyOutDesk. The people you bring to us are top-notch people. In all seriousness, I have to say that!”
Monetizing Social Media: Direct Messaging to Drive Revenue
In this interview, we’re truly diving deep on tried & true methods to scale through direct messaging marketing. Social media is all about principles, guaranteed 100% to work every single time.
Matt shares the idea of having the right mentality about the marketing principles:
Be open-minded
Be patient
Execute what you set
If you follow these proven principles of social media, they’ll 100% drive results.
The video elaborates on the 2-step process for social media success:
BRANDING
ADVERTISING
Don’t do this alone, but with the MOD Family.
Free Grow Virtual Guide + Strategy Consultation
THREE PILLARS OF CREDIBILITY and BRANDING for FB, IG, and LI
(The main social media networks you focus on)
1 – Audience
You need an audience and followers, having the audience gives you the altitude and credibility — we live in a world of perception, remember that!
How to build an audience: Go to an online event or an in-person event. Make it your intention to connect on socials. Have the goal to make viewers follow you on socials, like “follow me on XX, YY, ZZ for more updates, for a replay, for a special offer, to connect, etc.”
Your goal is to take offline relationships online and vice-versa. You may also collaborate with people who already have an audience or have a good reach.
2 – Content Through Facebook and Instagram Stories
Post IG stories, at least 6x a day from your personal account
What should you be posting? Cycle between these 3 types: personal, professional, and lifestyle
Professional — brings value for your audience
Personal — connect as a person instead of just a logo—remember people want to do business with a person, not a logo
Lifestyle — documenting the life you live (your “human interest aspect”)
3 – Content Through Wall Posts
Stories vs. Wall Posts: Wall posts are highlight reels. they stay forever unless you delete it! Stories drive traffic and are more intimate since it’s available for just 24 hours. Stories shouldn’t be edited too much or not edited at all!
All the while, wall posts are permanent — it’s the face of your brand and company. They will never go away. So, only post what you want to last, but use the three content types mentioned. Throw in a lot of content, especially when you’re starting out. But, keep it to 3-4x a week if you’ve built an audience already. All of your promotions and posts should also go to your personal account.
Cannabis Business (or Canna-Bus, get it?). If you’re in the cannabis industry or interested, the stats are in your favor. Inspired by new research that marijuana was used in a temple dating back to 2,700 years … Today, virtual assistants help lead “cannabusiness” to success and outperform competitors.
Since the shelter-in-place orders, cannabis & CBD products sales have only INCREASED. If you need help, or want to explore some ideas, schedule a free Business Strategy Call today.
Worshippers at a Jewish temple dating back more than 2,700 years got high on cannabis, according to new research. The researchers wrote, “It seems feasible to suggest that the use of cannabis on the Arad altar had a deliberate psychoactive role.”
2,737 BCE First recorded use of cannabis as medicine by Emperor Shen Neng of China.
23-79 AD Pliny the Elder’s The Natural History mentions hemp rope and marijuana’s analgesic effects.
HOW VIRTUAL ASSISTANTS ARE HELPING CANNABIS BUSINESSES GAIN MARKET SHARE
Virtual Assistants offer INDISPENSABLE help that allows your business to make quicker + more informed decisions.
Your Cannabis Business Virtual Assistant can take on:
As the go-to administrative support assistant
As the default note-taker for all business meetings
Compiling all reports (KPIs, sales, customer demographics, employee performance)
Helping + organizing all managers
All digital marketing, flyers, templates, website maintenance, blogs, & ads
8 MARIJUANA VIRTUAL ASSISTANT CANDIDATES, NO SWEAT
“We went through at least 8 candidates & interviews”
Tony Trinh’s delivery & consulting business SAVED valuable time by allowing MyOutDesk to help recruit and organize 20-30 minute interviews, recruitment ads, phone screening, interviews, background checks, personality profiles, and final interviews.
Here are the trends: The legal cannabis industry is reported at 78% growth, year by year.
Marijuana retail is an “essential service” in many states (great for prolonged shelter-in-place orders)
Medical & recreational marijuana has inelastic demand (the business is recession-proof)
Weed delivery & CBD retail are in high demand, seeing a 65% percent spike in March 2020 alone.
NOT ONLY CAN A VIRTUAL ASSISTANT HELP YOU, BUT THE ENTIRE CANNABIS BUSINESS TEAM.
“Why didn’t we do this two years earlier?” shares Tony when asked about how much he’s appreciated his MyOutDesk Virtual Assistant. “If you’re thinking about it, just go for it. We paid off in a month.” If you need help, or want to explore some ideas, book a Schedule a free Business Strategy Call today.
Focus on your growth & scale your operations
ENVISIONING OF A NEW REALITY FOR YOUR Legal Marijuana / CBD / Cannabis BUSINESS
Simply put, MyOutDesk equips entrepreneurs & business owners with tools, strategies, and virtual employees – and when combined, businesses have a competitive edge and find growth while efficient systems and processes are put in place.
MyOutDesk proudly provides additional free business growth guides, books, and strategy calls.
See what we are about, and schedule a free consultation with us. We’ll take the time to learn more about your legal marijuana, CBD, or cannabis business and offer solutions to foster top talent and lower operational costs for your company.
Experience The Difference
MyOutDesk can save you up to 70% on employment costs
Claim a free business strategy consultation & ‘Grow Virtual’ Guide
A friend of mine was recently on a call with Mark Cuban. Who else can say they’ve been taught by a billionaire?
Entrepreneurs, it is certain that the businesses who act diligently and stay informed will rise to the top. We are tired of hearing about today’s uncertainty. Instead of pausing with the rest of the world, the proactive business is reinventing itself.
Here are billionaire Mark Cuban’s advice and lessons on how to handle today’s market downturn. He is VERY bullish on the US and on American ingenuity. Once we are out of this recession, he thinks the country’s economy will bounce back and be so much stronger as a result.
Of all of the “models” that the experts share as “data,” this is not actual data but rather an opinion or projection. Today, the data that we are looking at now is skewed by a huge outside factor that is making it more difficult to trust and analyze.
Look at it but take it with a grain of salt. Most of our best analysis and learning will be reflective.
Pay attention to the said data, but remember that the data presented AFTER this situation will be considered the “real” data.
It’s always the time to sell
It’s never the time to be selling and pitching items and services of value even in this current environment.
Authenticity is critical more than ever when selling. If you are calling on a prospect, empathy is key. Mark said that it’s ok to tell prospects that you are scared too (if that’s true). A great way to sell to continue rapport building, at a time that people are seeking to connect. Your authenticity will make you more relatable.
Understand EFFECTIVE inside sales operations — by boosting your prospecting engine starting with a free business STRATEGY call with MyOutDesk!
Make it a point to learn something new daily. Even if you don’t think you need to know it. Mark mentioned he is going deep into learning about the future of A.I.
This is a common lesson of many billionaires, including Jeff Hoffman (founder of Priceline). Bill Gates reads at least 50 books a year. If you hear it more than once coming from a billionaire, then it must be a valid point, right? Mark pointed out to the group to take notes in the book margins and reflect chapter by chapter on what you’ve learned.
Learn how billionaires and millionaires are leveraging the remote workplace with a free MyOutDesk Business strategy call. Be proactive in today’s downturn!
You won’t get it unless you ask for it
You will never get anything without first asking. In the call, the moderator tested Mark’s advice and promptly asked him for an introduction to another influential person that the group could learn from. After laughing, Mark offered to connect the group with Barbara Corcharon. Point taken.
Stay proactive
When you look in a decade from now, there will be around three to five huge companies that were formed during this time. Why not grow your business during these times? Mark said that all the improvements that you have been thinking about HAVE TO BE implemented now both personally and professionally. Get your unfair share and it starts by making those changes now.
If you wanted to implement that new system or software, do it now. Make that huge shift in your offering or streamline processes. Make it happen now.
Scale your business operations by leveraging experienced virtual assistants in your industry.
The CEO Mindset. Lead by example, double down, and gain market share.
Refreshed value. Understand what people want and need now, and how your business can respond to these demands.
Becoming an Exceptional Force – all while reducing operational costs. Reduce operational costs with virtual assistants, a forgivable expense through the SBA. Restructure to a remote workspace and create new plans with a CEO’s mindset.
MyOutDesk brings you 13 years of recession-tackling knowledge. We are committed to supporting your continued drive to champion a thriving business and support your local community during the COVID-19 health crisis.
Simply put, MyOutDesk equips entrepreneurs & business owners with tools, strategies, and virtual employees – and when combined, businesses have a competitive edge and find growth while efficient systems and processes are put in place.
MyOutDesk proudly provides additional free business growth guides, books, and strategy calls.
See what we are about, and schedule a free consultation with us. We’ll take the time to learn more about your business and offer solutions to foster top talent and lower operational costs for your company.
Experience The Difference
MyOutDesk can save you up to 70% on employment costs
Claim a free business strategy consultation & ‘Grow Virtual’ Guide
Did You Know? MyOutDesk’s origin story is set during the last global financial crisis of 2008. Yes, that’s right — our business started by scaling businesses with virtual assistants during a recession! Pioneers of virtual assistant services, our first client in 2008 went from five to seventeen VAs with a completely revamped organizational model in short order, and he told MyOutDesk, “Our virtual professionals have shaved $250,000 off our monthly overhead.”
